Writing for Search
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The Five Rules When Writing for Search
Writing for search is not terribly complicated, but the process can get muddled pretty quickly. Whether you are an experienced SEO writer or are just starting out, keep to these five rules can help streamline the writing process and help ensure your content is optimized to the best of its ability.
In this episode of SEO on Demand, Norm Vogele dives into the five rules when writing for search:
1. Always write for a real, and specific, audience.
2. Get to the point as quickly as possible.
3. You aren’t funny.
4. Be unique but be factual.
5. Show your work, and link to experts.
Are you ready to write content made for search?
BONUS Material
https://www.pageonepower.com/search-content-checklist-download
[0:00-2:20] Welcome to SEO on Demand Episode S
[2:21-8:03] Rule #1: Always write for a specific audience.
[8:04-13:26] Rule #2: Get to the Point
[13:27-13:40] FREE 30-min SEO consultation with P1P's expert consultants!
[13:41-17:51] Rule #3: You Aren’t Funny
[17:52-22:26] Rule #4: Be Unique, but Be Factual
[22:27-27:58] Rule #5: Show Your Work, and Link to Experts
[27:59-28:19] Thanks for Listening!
In Episode 4, LIVE! on July 28th, Norm Vogele and other experts from Page One Power take a deeper dive into Creating Strategic SEO Content and Earning Links.
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