Women's Self-Care Isn't Selfish — The Papers We Can't Let Go Of with Lisa Woodruff
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"I was just really in a dark place, and that's when I started Organized 365." — Lisa Woodruff
There's a stack of papers somewhere in your house you've been meaning to deal with. Maybe it's in a drawer, maybe it's a basket by the door. For Lisa Woodruff, that stack of overwhelm became the thing that changed the whole direction of her life.
In this episode, Lisa Woodruff — founder of Organize 365 — joins Heather to share the honest, unscripted story of the recession, the family loss, and the years of invisible overwhelm that led her to build a company around one radical idea: your home is a business, and you're the CEO. They talk about the five levels of work happening in every household, why paper is the hardest thing to let go of, and the Sunday Basket system that's changed how thousands of women run their weeks.
If you've ever felt like the mental load of running a home is quietly running you, this real life story about women, order, and starting over is for you. New episodes every Thursday on all major podcast platforms.
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Timestamps
00:00 — Introduction — Heather welcomes Lisa Woodruff.
02:17 — Lisa's path from stay-at-home mom to founding Organize 365.
08:42 — The recession, her parents' divorce, and losing her dad — all at once.
15:32 — The five levels of work happening in every home.
24:11 — Why paper is the hardest thing to organize, and what to actually keep.
31:46 — What the Sunday Basket is and how it changes your week.
44:18 — Where to connect with Lisa Woodruff.
About Lisa Woodruff
Lisa Woodruff is a productivity specialist, home organization expert, and founder and CEO of Organize 365®. After spending a decade as a stay-at-home mom, she built a company that helps women organize their homes and their paper with functional systems that actually work — including her bestselling Sunday Basket® system. Her top-rated Organize 365® Podcast has surpassed 25 million downloads, and she's the author of several Amazon bestselling books, including The Paper Solution. Lisa is in the final stages of a PhD in Psychology, where her research focuses on operationalizing the definition of housework and testing real interventions for homeowners. Her mission is to free every woman to pursue her unique passion and gift with the world.
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