Women in Business: Stop Playing Small with Tiara Larae Johnson
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Women in business do not need a million followers to build something meaningful, profitable, and lasting.
Tiara Larae Johnson, CEO of TLJ Agency, face of Legacy Branding, CEO of The Blueprint, and co-founder of Girl Boss Suite, joins Natalie, Mindy, and Kelly for an honest conversation about personal branding, hard work, collaboration, and entrepreneurship.
Tiara began selling snacks in fifth grade and never stopped building. Since 2015, she has brought hundreds of women to the Georgia State Capitol for Female Entrepreneurship Day. That work earned her the Outstanding Georgia Citizen Award, the same recognition received by major Georgia leaders and entrepreneurs.
In this episode, Tiara explains why experienced women business owners often sell themselves short while people with less experience dominate social media. She shares why the right website, equipment, systems, and content can be worth the investment, even when the initial price makes you sweat.
The women also tackle one of entrepreneurship’s biggest myths: that keeping a job means you have failed. Tiara calls a job your “first investor,” providing the stability needed to build correctly instead of forcing success before the business is ready.
They also discuss AI, work-life balance, investing time versus money, collaborations, business visibility, and why episode 100 or 250 might be the moment everything finally clicks.
KEY TAKEAWAYS
• A large social-media following does not automatically equal business success • Experienced women need to talk more confidently about what they have accomplished • Your job can fund the early stages of your business • Strategic investments should be measured by their potential return • Consistency and time are often more valuable than equipment • Collaboration can create opportunities that competition cannot
Listen now, then share this episode with a woman who needs to stop downplaying what she has built.
FIRST COMMENT
Would you rather keep your job while building a business, or leave and go all in? Tiara’s “your job is your first investor” advice gave us plenty to discuss. Tell us which path makes the most sense for you.
🎙️ ABOUT YOUR HOSTS – SUGAR, SPICE & SPIRITS
Natalie Pilkinton Real Estate | Investing | Strategy HomeRock Realty 20+ years helping buyers, sellers, and investors build wealth through real estate. 📍 Houston, TX 🌐 https://nataliepilkinton.com 📅 https://calendly.com/nataliepilkinton 👉 Work with Natalie: Buy | Sell | Invest | Coach
Mindy Price Speaker | Coach | Founder of Inside The Why Helps entrepreneurs and leaders gain clarity, take action, and grow through speaking and coaching. 🌐 https://insidethewhy.com 👉 Book Mindy: Speaking | Coaching
Kelly Williams Health | Performance | Lifestyle Focuses on real-life performance, discipline, and sustainable success without burnout. 🌐 https://personalhomecareservices.com 👉 Connect: Performance | Health | Lifestyle
🍸 ABOUT THE PODCAST
Sugar, Spice & Spirits is where Happy Hour Meets Hustle No fluff; just real conversations about investing, entrepreneurship, mindset, and growth.
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