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Terry Kalna joined the ECHL as Chief Operating Officer on October 17, 2025. He served as an advisor to the Columbus Blue Jackets, Chairman of the USA Hockey Marketing Committee.

Kalna was most recently Chief Revenue Officer at Canucks Sports & Entertainment, where he led the organization’s broadcasting, business intelligence, corporate partnerships, premium and ticket sales teams. Under his leadership, the Canucks achieved significant commercial growth, including a 50% increase in overall revenue and a new television deal with Rogers Sportsnet.

Before joining the Canucks, Kalna spent seven seasons with the Pittsburgh Penguins as Chief Revenue Officer (2020–2022) and Senior Vice President of Sales & Broadcasting (2015–2020). During his time in Pittsburgh, he led several milestone initiatives, including the landmark 20-year naming rights agreement for PPG Paints Arena and the organization’s first jersey partnership with Highmark Blue Cross Blue Shield.

Kalna’s teams are known for operating with an agency-style mindset—building customized platforms, activations, and events for corporate partners while executing data-informed, high-energy ticketing strategies focused on value delivery and relationship-building.

Kalna spent 2001 to 2015 with NASCAR (then International Speedway Corporation), including eight years as Managing Director, Partnership Sales & Marketing. Earlier in his career, he held roles with ISL Worldwide AG and Penske Motorsports.

In addition to his executive experience, Kalna maintains deep ties to hockey. He has served on USA Hockey’s Marketing Committee since 2011 and holds a USA Hockey Level 5 coaching certification (2014) as well as a Coach 2 certification from Hockey Canada (2024).

He played youth hockey in Pittsburgh before attending Tabor Academy and later graduating from Hobart College in 1998.

Terry is relocating to New Jersey with his wife, Whitney, and their two children, Caitlyn (16) and Trevor (14).