In this episode of the Wisenetix Podcast, Rick Langille, Founder and CEO of Harvest Today, shares how modular vertical growing systems are reshaping fresh food access. He discusses overcoming startup challenges, the role of nutrition in public health, and the importance of building community-driven food systems. Gain insights into leadership, brand authority, and why “food is medicine.” Listen now on all major platforms!

"Business is people. It’s about building relationships and serving others."

𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Rick Langille, Founder and CEO of Harvest Today, has built a mission-driven company that manufactures modular Vertigation Systems to meet the rising demand for fresh, local food. With decades of business experience, he champions health, sustainability, and community impact through innovative agriculture solutions.

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What will you learn:

• (00:00) Highlight
• (00:26) Introduction
• (01:10) Purpose-driven leadership
• (07:20) Startup funding challenges
• (12:07) Food as medicine
• (17:38) Community food systems
• (29:53) Brand authority strategies
• (33:34) Final Questions

𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺.

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In this episode of the Wisenetix Podcast, Stephen Lamb, shares how his journey from the military to agribusiness helped him lead with empathy and purpose in today’s saturated agricultural market. He unpacks the challenges of grower engagement, carbon markets, and how personal branding drives trust and authority. Listen now on all major platforms!

"Farmers won’t work with you if they don’t trust you, even if you’re the smartest person in the room."

𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Stephen Lamb brings extensive experience from roles across agtech, grain marketing, and sustainable outreach. He focuses on helping growers adopt carbon programs and build trust through face-to-face engagement.

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What will you learn:

• (00:00) Highlight
• (00:37) Introduction
• (05:46) Building grower trust
• (10:09) Market noise challenges
• (14:01) Carbon market skepticism
• (20:45) Personal brand clarity
• (27:48) Brand authority building
• (31:02) Final Questions

𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺.

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In this episode of the Wisenetix Podcast, Geraldo Mattioli, a global agribusiness leader, shares key lessons from his 30-year career leading agribusiness operations across Brazil, the U.S., and Europe. He discusses digital transformation, strategic asset management, and the evolving challenges of agriculture leadership. Hear how trust, adaptability, and purpose-driven leadership drive performance in today’s global ag landscape. Listen now on all major platforms!

“Agriculture has changed a lot and will continue to change, but it's still an industry where change comes at its own pace.”

𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝗴𝘂𝗲𝘀𝘁: Geraldo Mattioli is a global agribusiness leader with nearly 30 years of experience managing teams and operations across Latin America, North America, and Europe. He has led strategic initiatives in crop nutrition, sustainability, digital transformation, and asset optimization, always with a focus on business impact. His perspective blends practical leadership with deep market knowledge.

Liked this one? Don’t stop now — Here’s what we think you’ll love!

What will you learn:

• (00:00) Highlight
• (00:40) Introduction
• (04:16) Agriculture market differences
• (08:10) Leadership in new markets
• (12:04) Digital transformation barriers
• (14:39) Strategic asset decisions
• (16:42) Navigating professional transitions
• (22:33) Final Questions

𝗟𝗶𝘀𝘁𝗲𝗻 𝗼𝗻 𝗔𝗽𝗽𝗹𝗲 𝗣𝗼𝗱𝗰𝗮𝘀𝘁𝘀, 𝗦𝗽𝗼𝘁𝗶𝗳𝘆 𝗼𝗿 𝗮𝗻𝘆 𝗺𝗮𝗷𝗼𝗿 𝗽𝗹𝗮𝘁𝗳𝗼𝗿𝗺.

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