Wondering what entering the DBA Design Effectiveness Awards really takes? This episode breaks it down with real numbers and realistic time commitments, so you can decide without guesswork.

Key topics covered

• 2027 entry fees, member free entry, and early bird payment saving (pay by 23 Oct, submit by 1 Dec)
• Why time, not money, is usually the real barrier
• What you actually need from the client (a top 10 results list, plus a short call)
• The three priority proof points: objectives, sales data, marketing spend
• Evidence you can gather without the client (trade press, Grocer category reports, Euromonitor and Mintel summaries, other agencies’ case studies, reviews and social comments)
• Handling confidentiality: judge-only version vs publication version with redactions
• Why to run the entry like a project, not a side task
  
  

Entering the DBA Design Effectiveness Awards? Good to know:

• DBA members get their first entry free, and it can’t be carried over to next year.
• Pay your entry fee by 23 October to save £100+VAT, even if you submit later.
• Entries close 1 Dec
• I’ve written DEA entries for 16 years, with a 95%+ win rate.

Not sure if your project is a contender? Get a free verdict.
Tell me about your project in a short form. Within 24 hours, I’ll send you a personal verdict covering:

• whether it’s a contender
• what evidence you’d need
• whether 1 December is realistic

👉 Submit your project: https://airtable.com/app8LMAyKzDMkh7mZ/pagvVTcsBugtWN7Eu/form

Already have a strong contender in mind?
If you know you’ve got a serious project, or you want to re-enter something that didn’t win last time, skip the form and book a quick call with me.

👉 Book a call: https://calendly.com/kaffeen/quick-collab-call

Entering the DBA Design Effectiveness Awards? I’ve written DEA entries for 16 years, with a 95%+ win rate.

Not sure your project is a contender? Tell me about it and get a free verdict

Got a serious contender, or re-entering? Book a call