Most video production company owners can quote a hundred jobs and still freeze on every one. This is the first of a seven-part run on the thing your clients quietly wrestle with most: getting paid properly. If you run a video production business and every quote still feels like a guess, this episode names why and hands you the fix. The problem was never the number. It's that there's no method underneath it.

Inside this episode:

• Why experience never cures the quoting freeze, and what actually does
• The four-part cost-of-delivery method that turns video production pricing from a feeling into a calculation
• The costs most owners leave off a quote: their time, gear, overhead, and margin
• How to set a floor you can explain, so you stop folding the moment a client leans on your day rate
• The one move this week that exposes the gap between what you charge and what the work truly costs

Den Lennie has spent eight years coaching more than 178 video production company owners to add over $52M in combined revenue, with average client growth around $292K in eighteen months.

https://denlennie.com/growth-strategy-session

Learn about the VBA Elite Boardroom here: https://denlennie.com/mentoring

Mentoring options : www.denlennie.com

Connect with Den on Instagram: https://www.instagram.com/den_lennie