Why Tax Planning Deserves Its Own Conversation with Naomi Owotumi
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Why Tax Planning Deserves Its Own Conversation with Naomi Owotumi
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Steven Jarvis, CPA, welcomes Naomi Owotumi from Jump AI to discuss the growing intersection between wealth management, tax planning, and technology. Naomi explains how Jump goes beyond note-taking by analyzing client conversations to identify insights, sentiments, follow-up tasks, and business opportunities. They discuss how the timing of the tax conversation matters, with tax topics often being introduced halfway through or later in a meeting, which can lead to less follow-through. Naomi explains how creating a dedicated tax-planning conversation can improve client outcomes and cites a 16% improvement in client sentiments when tax planning is given its own conversation. The conversation also explores how technology can help wealth and tax professionals share information without requiring everyone to attend every client meeting. The episode emphasizes that advisors don't need to have every answer themselves, but they do need to create space for the right conversations and follow through on the opportunities those conversations uncover.
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