Why Innovation Fails: The Missing Link Between Strategy and Execution | Noel Sobelman
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Innovation is a top priority for most organizations, yet many struggle to turn bold strategies and significant investments into measurable business results.
In this episode of Corporate Elements, we are joined by Noel Sobelman, innovation advisor, portfolio management expert, and author of Innovation Portfolio Management: Linking Strategy to Execution. With more than 25 years of experience working with organizations such as Medtronic, Siemens, Honeywell, Whirlpool, Kimberly-Clark, and BD, Noel helps leadership teams bridge the gap between innovation ambition and execution.
Together, we explore why innovation initiatives often fall short, how leaders can make better investment and prioritization decisions, and why resource allocation is one of the most overlooked drivers of growth. Noel also shares insights on managing AI investments, eliminating zombie projects, balancing short term and long term priorities, and building innovation ecosystems that create sustainable value.
What you’ll learn:
Why innovation strategies often fail to deliver results
How to prioritize projects and allocate resources effectively
The dangers of zombie projects and pet projects
How to evaluate AI investments with discipline
Why ecosystem innovation is becoming a critical competitive advantage
Practical leadership lessons for turning innovation into growth
Connect with Noel Sobelman on LinkedIn to learn more about his work and upcoming book.
Linked IN - https://www.linkedin.com/in/noelsobelman
Website - https://accelmg.com/
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