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Why E-commerce Brands Fail: Lessons from Humanery CEO Sid Baveja

Why E-commerce Brands Fail: Lessons from Humanery CEO Sid Baveja

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In this episode of eCommentary, we delve into the world of entrepreneurship with Sid Baveja, CEO of Humanery former banking analyst, and seasoned businessman.

Sid shares his personal journey of entrepreneurship, revealing the highs, lows, and lessons learned along the way on why his latest eCommerce startup Humanery failed.

We begin by discussing the importance of long-term vision in business, highlighting the dangers of short-termism and how it has led to the downfall of many promising companies.

Sid then shares his own experiences with his company, Humanery, including the struggles he faced while trying to raise investments.

In a candid discussion, Sid recounts his public appeal for support on LinkedIn, and the harsh realities of trying to secure funding in a competitive landscape.

Sadly, Sid's story doesn't have the happy ending we often hope for in business. However, his insights offer valuable lessons for entrepreneurs, investors, and anyone interested in the dynamics of startup survival.

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