Kickstarter is an online crowdfunding platform that enables individuals, groups, and organizations to raise funds for creative projects and ideas. Launched in 2009, Kickstarter has become one of the most prominent platforms for crowdfunding, particularly for projects in the realms of art, music, film, technology, design, gaming, and more.

Creators, often referred to as project creators, can launch campaigns on Kickstarter by setting a funding goal and a deadline for reaching it. They provide detailed descriptions of their projects, including what it aims to accomplish, how the funds will be used, potential risks, and updates on progress. Creators also offer incentives or rewards for backers who pledge various levels of financial support.

Backers, on the other hand, are individuals or groups who support projects by making monetary pledges. They can choose to pledge any amount they desire, and their pledges are only collected if the project reaches its funding goal within the specified timeframe. Backers often receive rewards or incentives based on the amount they pledge, which can range from exclusive digital content to physical products related to the project.

Kickstarter operates on an "all-or-nothing" model, meaning that if a project fails to reach its funding goal by the deadline, no money is collected from backers, and the project creator does not receive any funds. This model helps to ensure that creators have the necessary resources to bring their projects to fruition before funds are disbursed.

Overall, Kickstarter provides a platform for creative individuals and innovators to access funding, engage with a community of supporters, and turn their ideas into reality. It has facilitated the launch of thousands of successful projects, ranging from innovative gadgets to groundbreaking artistic endeavors.