What Happened At Our Miami Launch Party | Episode 5 | pretty podcast
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In Episode 5, we are pulling back the curtain on the immediate aftermath of one of the wildest moments of our journey so far: faking our entire launch party in Miami. Yes, you read that right. Back in March, we hosted an epic, high-energy event, got everyone talking, and made the world think we were officially open for business—all while having absolutely zero product ready to sell yet.
Now, we are getting completely honest about the fast-paced, "fake it 'til you make it" reality of launching a brand in 2026, the immense pressure to create buzz from day one, and how we pulled off the ultimate marketing illusion. If you want a behind-the-scenes look at the chaotic, brilliant, and unfiltered truth of building a modern beauty brand from scratch, this episode is for you.
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