What AI Search Wants From Your Podiatry Clinic's Website
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What AI Search Wants From Your Podiatry Clinic's Website
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📊 Free for Practice Owners: Get custom insights showing exactly how patients find you online (or why they're not) → https://podiatry.marketing/report
In this episode of Podiatry Marketing, Jim McDannald, DPM, and Tyson Franklin discuss practical ways to improve a podiatry practice website for AI-driven search results from tools like ChatGPT, Claude, and Google Gemini.
Jim outlines five key actions: confirm your site isn’t blocking AI crawlers via security services like Cloudflare or restrictive hosting settings; build content around real patient questions (especially cost, timelines, recovery, and insurance) rather than just condition labels; answer FAQs immediately in the first two sentences and include specific numbers to avoid vague marketing copy; ensure consistent information across your website, Google Business Profile, Bing listing, and other platforms to prevent AI from using outdated details; and run a monthly check by asking AI 10 common patient questions to see which sites are cited and use that as a to-do list for improvements.
✉️ Contact: jim@podiatrygrowth.com