Seven and a half years. Over 300 interviews. Countless solo episodes. And now, it feels like the podcast is ready for its next chapter.

In this episode, I share a preview of where the show is heading, why podcasting continues to feel like the most authentic way to connect, and how I’ve been rethinking what truly matters in the content I create.

I take you behind the scenes of the rebrand currently underway with new cover art and fresh interviews already recorded, while reflecting on the balance between saying “yes” to opportunities and protecting your energy. I also share a powerful quote that has reshaped how I view time and priorities.

Together, we’ll explore the importance of knowing when to move quickly with intention, when to slow down and create space, and how to avoid the “anxious middle” that leaves us feeling stuck.

Plus, I’ll highlight why I consistently invest 10% of my revenue into events and masterminds, and how that commitment has elevated both my business and mindset.

What you’ll learn in this episode:

• Why podcasting still feels like the deepest, most authentic way to connect
• How to know when it’s time to reimagine your creative projects
• The “52 pick up” method I use for weekly goal-setting
• Why September energy can make us overcommit (and how to check yourself before you say yes)
• The difference between going fast, going slow, and getting lost in the anxious middle

KEY TAKEAWAYS

• Stop loving in the Anxious Middle

• Your Business doesn’t have to look like everyone else’s

• Isolation kills business

• It’s okay to rebrand and evolve

• Boundaries create freedom

TIME STAMPS

• [04:23] The “seven-year itch” and reflecting on the podcast’s evolution

• [08:00] Weekly goal-setting with the “52 Pickup Method”

• [11:40] Behind-the-scenes of the rebrand process

• [16:09] Saying “hell yes” vs learning to say no

• [19:14] Join our WAVE Elora In-Person Event

• [22:12] The importance of in-person events & communities

• [25:29] Why you can’t build a business alone



• [28:19] Going fast vs going slow in work and life

MENTIONED IN THE EPISODE:

• The 52 Pick Up
• WAVE Elora

CONNECT WITH KELSEY

Thanks for tuning into this episode. All links, events & offers can be found below.

Episode show notes can be found on my website |

https://www.kelseyreidl.com/podcast

The WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |

https://www.kelseyreidl.com/mastermind

Work with me 1:1 as your Marketing Consultant |

https://www.kelseyreidl.com/visionary-marketing-coaching

Rank on Page # 1 of Google with Everyday SEO™ |

https://kelseyreidl.lpages.co/seo/

Subscribe to our Email Newsletter |

www.kelseyreidl.com/dose

What does it really take to build strength not just in the gym but in life and business?

This week we are sharing an episode where I sat down with Jennifer Van Barneveld (Coach JVB), owner of Strong Fitness Magazine and the powerhouse between Team Strong Girls. Her story is nothing short of inspiring.

Jennifer went from selling printer toner, to hitting what she calls her “MacDonald’s Miracle” rock-bottom moment, to building a 7-figure coaching business and leading one of the most recognizable fitness publications in the world.

Here’s what you’ll learn in this podcast

• Why you don’t need a perfect plan to start
• How to turn setbacks into fuel for growth
• The power of momentum and why clarity comes after action
• Jenni’s biggest lessons in leadership, resilience, and staying grounded through success.

If you’ve ever felt stuck, uncertain, or like you’re waiting for the “right time” to make your move, this episode is your reminder that strength isn’t about doing it all perfectly. It’s about moving forward, even when it’s messy.

TO CONNECT WITH JENNIFER:

Jenn’s instagram: https://www.instagram.com/Coach_JVB/

Strong Fitness Magazine’s Instagram: https://www.instagram.com/strongfitnessmag/

Team Strong Girls’ Instagram: https://www.instagram.com/teamstronggirls/

CONNECT WITH KELSEY

Thanks for tuning into this episode. All links, events & offers can be found below.

Episode show notes can be found on my website |

https://www.kelseyreidl.com/podcast

The WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |

https://www.kelseyreidl.com/mastermind

Work with me 1:1 as your Marketing Consultant |

https://www.kelseyreidl.com/visionary-marketing-coaching

Rank on Page # 1 of Google with Everyday SEO™ |

https://kelseyreidl.lpages.co/seo/

Subscribe to our Email Newsletter |

www.kelseyreidl.com/dose

Kelsey dives into how to stay inspired, productive, and consistent in your business even when it feels like the whole world has checked out for the last week of Summer Holidays!

(But also, if you want to enjoy a dang holiday… please take it!!!)

She shares personal stories, practical strategies, and mindset shifts that will help you separate yourself from the pack during what can feel like a ‘slow time’ in business, and strategies to use this time to plant seeds for Fall success.

KEY TAKEAWAYS

• Why the “summer slump” doesn’t have to dictate your results.
• The power of separation season: how to get ahead when others are slowing down.
• Simple ways to set boundaries between work and fun hours.
• How to make your workspace (and work routine) feel energizing again.
• The difference between wearing your CEO hat vs. hobby hat — and why it matters most in the summer.

TIMESTAMPS

[1:30] Why “summer slump” is soo common for entrepreneurs

[2:53] Rewriting the narratives on why slow months don’t have to be slow

[4:19] How to leverage “Separation Season”

[5:22] Tip #1 Boundaries and structures work/play hours

[9:50] Tip #2 Jazz up your workspace to bring back creativity.

[11:53] Tip #3 Keep your CEO hat on (experiment, track data, and stay consistent)

CONNECT WITH KELSEY

Thanks for tuning into this episode. All links, events & offers can be found below.

Episode show notes can be found on my website |

https://www.kelseyreidl.com/podcast

The WAVE™ Mastermind: where Canadian female entrepreneurs scale from 0-10k / months and 10-50k / months. Learn more about our group + explore upcoming events |

https://www.kelseyreidl.com/mastermind

Work with me 1:1 as your Marketing Consultant |

https://www.kelseyreidl.com/visionary-marketing-coaching

Rank on Page # 1 of Google with Everyday SEO™ |

https://kelseyreidl.lpages.co/seo/

Subscribe to our Email Newsletter |

www.kelseyreidl.com/dose