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Vanessa Rissetto: Why You Should Build for Customers, Not Investors

Vanessa Rissetto: Why You Should Build for Customers, Not Investors

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What does it take to build a venture-backed healthcare company while challenging everything people think they know about nutrition?

In this episode of The First 200, host Amira Rasool sits down with Vanessa Rissetto, Co-Founder and CEO of Culina Health, the virtual nutrition care platform she has raised $10 million in venture capital to build. As a registered dietitian turned entrepreneur, Vanessa is transforming access to personalized nutrition care while proving that healthcare outcomes improve when providers reflect the communities they serve.

Together, the entrepreneurs discuss building a healthcare startup, raising venture capital in the digital health space, navigating bias as a Black woman founder, the realities of scaling a mission-driven company, and why representation in healthcare isn't just important, it's essential to improving patient outcomes.

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