Social media isn't what it used to be — algorithms shift, attention spans shrink, and businesses are fighting harder than ever to stay visible. In this episode of VMN Business Talk, we're joined by Josh Cary and Braxton Wood to talk about how to build a powerful social media growth strategy and a personal brand that actually drives results.

Josh, a podcast and media expert, and Braxton, a business strategist and founder of The Operator's Advantage, share what's working right now for small businesses, creators, and entrepreneurs who want to scale smarter.

💡 In this episode, you'll learn:

• The new rules of social media marketing for small businesses

• How to grow your personal brand and stand out in a noisy world

• Practical social media strategies that attract the right audience (not just more followers)

• The secret to growing your podcast and using media to build authority

• Simple small business tips for creating consistent content that converts

• How to use storytelling and visibility to grow your small business organically

Whether you're a small business owner, consultant, or creative professional — this conversation will help you rethink how you show up online and build real, lasting visibility.

🎧 Listen now to learn how to grow your brand, attract your ideal audience, and use social media the smart way in 2025/2026.

If you want to join us at iHeartRadio in January or at future events, reach out through http://victormnichols.com/iheartnyc.

Social media can feel overwhelming—but with the right roadmap, it becomes one of the most powerful tools for growth. In this episode of VMN Business Talk, we sit down with Ankur K. Garg, seasoned entrepreneur, brand strategist, and pioneer in social media and e-commerce, to talk about what really works.

🔑 What you'll learn in this conversation:

• How to build a roadmap to success in business and social media

• Four organic strategies that always work (no matter the platform)

• Who should actually be on social media (and who shouldn't)

• How AI is changing the game for content and branding

• What businesses should be posting to grow both followers and revenue

Whether you're running a local business, building your personal brand, or leading a larger organization—this episode gives you actionable strategies you can start using today.

If you want to be a guest on one of our livestreams to talk about your business challenges and explore possible solutions, email us at vmn@victormnichols.com.

Negotiation isn't just for boardrooms—it happens every day, in business, at home, and even with ourselves. In this conversation with Damali Peterman—lawyer, mediator, negotiator, educator, and author of Be Who You Are to Get What You Want—we dive into what authentic negotiation really looks like.

Damali shares:
✨ Why negotiation is part of daily life (not just high-stakes deals)
✨ The influence of her mother and family on her negotiation style
✨ Why authenticity is more powerful than "fitting a mold"
✨ The Foundational Five for any successful negotiation:
✨ How active listening goes beyond hearing words—it's about body language, tone, and emotions
✨ How to identify and leverage your unique superpowers

Whether you're an entrepreneur, a business leader, or someone who just wants to communicate more effectively, these insights will help you rethink how you negotiate every day.

🎥 If you want to be a guest on one of our streams, email us at vmn@victormnichols.com.