How do you make a living on social media and still follow Christ faithfully? In this episode of Upside-Down Influencer, I sit down with Chelsea Shull, a content creator who works in both the influencer and UGC (user-generated content) world. Chelsea shares her journey into influencer marketing, what success looks like to her, and what real influence is vs just a viral video. She also opens up about how she navigates brand partnerships, stays anchored in her faith and discerns which opportunities align or don’t align with her values as a Christ Follower.

We also dive into what it looks like to stay rooted in your identity in Christ instead of followers or likes, set healthy boundaries online, and use your platform to point people back to Jesus. Whether you’re curious about building income through influencer or UGC work, or you just want practical wisdom on living faithfully in the digital world, this episode will encourage you to pursue influence that lasts!

In this episode, we’re diving into the questions most Christ followers on social media aren’t asking out loud, but are probably thinking about! Should we be posting pictures of our Bible and coffee on Instagram? Is it okay to ask God for followers? Can we record our quiet time with the Lord and still call it authentic? Should we expect worldly success when we share about Jesus online? These are the kinds of questions that come up when Christianity meets social media, and while I don’t claim to have all the answers, I believe it’s worth wrestling with them honestly. So I brought back my friend, Pastor John Barringer, for a raw Q&A around these tricky (and often unspoken) tensions. I invited John on because I trust his opinion, admire his walk with the Lord, and deeply respect how thoughtfully he engages with hard questions. Whether you're a content creator, a casual scroller, or just someone trying to navigate faith online with integrity, this one’s for you.

Connect with Pastor John: @thereadthinkpraypodcast on IG.

To get connected with other upside down influencers and follow along with us, you can find us on: Instagram: @upsidedowninfluencer TikTok: @upsidedowninfluencer Facebook

To reach out to us: upsidedowninfluencer@gmail.com

Are we being vain? How do we know? In today’s culture, many things get so “normalized” that we almost get desensitized to how self obsession can actually look. Listen, I am not trying to be over the top and say you can never post a photo of yourself or that we can’t celebrate wins. However, I DO think there needs to be more conversations around this topic because as Christ followers, our social media SHOULD look different from the world’s. Pastor John Barringer joins me on this episode to unpack some of the questions I had about self obsession and vanity and to my surprise, HE had some questions to ask me too.

Connect with Pastor John: @thereadthinkpraypodcast on IG.

To get connected with other upside down influencers and follow along with us, you can find us on: Instagram: @upsidedowninfluencer TikTok: @upsidedowninfluencer Facebook

To reach out to us: upsidedowninfluencer@gmail.com