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Unapologetic

Unapologetic

著者: Tara Leson
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Welcome to Unapologetic. Expect unfiltered, real talk about business and life, and making an impact in both.

© 2026 Unapologetic
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  • Answering 5 of my top client questions to create consistency and sustainability in your business for 2027
    2026/10/19

    Today, I'm answering 5 of the top questions that I get from clients especially at this time of year. The overall theme is creating consistency and sustainability in your business.

    One of the things that comes to mind for me when I think about consistency and sustainability - it's not about chasing the unicorn outcomes. Not building for the one time massive launch and then going back to - 'what's next?!'. And the funny thing is when I say that, people misconstrue it to mean 'you won't have great results' but it's actually the opposite.

    When you can build for consistent, sustainable results that are REPEATABLE because you know what actually works - that's when you can refine and make them even better.

    "That one time when this launch popped off randomly" isn't reliable. Knowing what's bringing in consistent leads, sales, and income, IS.

    Top takeaways from this episode...

    ✨ What to consider when deciding which offer to focus on and why it's NOT math that will actually help you achieve your goals

    ✨ What to look at and think about before deciding an offer 'doesn't work'

    ✨ How I break down and help clients identify what to focus on and prioritize based on their overall goals, especially when there's a million things you 'could' do

    ✨ How to break free from the income rollercoaster and stop starting from scratch every month

    ✨ Creating a system that works for you so you aren't keeping everything in your head

    I'd love to hear your thoughts after you give the episode a listen!


    The 2027 Sustainable Business Planning Workshop is here! My favourite workshop of the whole entire year is back over 2 days this time, October 27 + 28!

    Sign up to join me for free and let's plan out your 2027 to hit your goals in a way that's sustainable, doesn't sacrifice your values, and allows you to live your life at the same time!

    Grab a free systems and strategy session and we can find your next best steps to building and growing your business in a way that's consistent and sustainable long term!


    Related episodes:

    EP 119: BTS of my quarterly review process and results of my Q3...

    Send us Fan Mail

    Connect with me here:
    IG: https://www.instagram.com/iamtaraleson/
    Website: https://www.taraleson.com


    Check out The Safer List here!

    It's updated every Tues and Fri with new business owners! The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

    続きを読む 一部表示
    27 分
  • You don't have to... sacrifice your values for anything. Especially your business.
    2026/10/12

    This is the last of the 'you don't have to' mini series and probably my favourite. I know there are a lot of opinions, feelings, thoughts around this whole topic. The one thing I always come back to - human rights.

    And for me, personally, my values will ALWAYS come before any amount of money.

    But the other thing I think is so important and getting lost in a lot of rhetoric and everything that's going on - why is it radical to be FOR human rights? Why are people scared to say something because it will risk their business, clients, followers...

    To me, that's a bigger problem. Because if saying that 'rape is wrong' or all humans should have equal rights will 'destroy' your business, that needs some serious reflection.

    If we truly want change, to make an impact, to see a difference, to have a future where human rights are at the forefront - this matters.

    If we truly want things to change, the narrative has to.

    Supporting human rights has to become the minimum, not the radical thought.


    Top takeaways from this episode...

    ✨ You can absolutely build a successful business without sacrificing your values

    ✨ I'm questioning and challenging the narrative around - that being FOR human rights is the "radical" position as not only a business owner but just a human

    ✨ What it means when we say - supporting women, supporting small business owners, supporting minorities, getting more money in the hands of good people

    I'd love to hear your thoughts after you give the episode a listen!


    Come join us for my free monthly chat! We meet every 2nd Wednesday of each month and kick off with a different topic. This is your time to ask questions about tech, systems, automations, and strategy, AND connect with other likeminded business owners for a casual chat!

    Our topic for October is BLACK FRIDAY. Whether you've decided what you're doing, you're not sure, or you're not into it, it's a great opportunity to join the discussion and meet new *normal ass* business friends!


    The 2027 Sustainable Business Planning Workshop is here! My favourite workshop of the whole entire year is back over 2 days this time - October 27 + 28! Sign up to join me for free and let's plan out your 2027 to hit your goals in a way that's sustainable, doesn't sacrifice your values, and allows you to live your life at the same time!

    Send us Fan Mail

    Connect with me here:
    IG: https://www.instagram.com/iamtaraleson/
    Website: https://www.taraleson.com


    Check out The Safer List here!

    It's updated every Tues and Fri with new business owners! The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

    続きを読む 一部表示
    11 分
  • BTS of my quarterly review process and results of my Q3...
    2026/10/05

    Today I'm sharing my quarterly review process that I do each quarter to reflect on what happened in the previous 3 months - what worked, what didn't, why, and what I want to focus on going forward.

    YES, this is the non-fancy, boring shit.

    But this is exactly what helps you identify the things (strategy, lead generation, marketing, systems, etc) that ARE working in your business so you can spend less time on what isn't, more time on what obviously is (and that you actually enjoy), and achieve your goals.

    All while being aligned with your life, your capacity, all the things that should be accounted for.


    The main questions I ask are:

    ✨ What worked best?

    ✨ What felt hardest?

    ✨ What changed/didn't go to plan?

    ✨ What am I most proud of?

    ✨ What are the 2 main things I'm focusing on for the next quarter to get me closer to my overall goals?


    I'm breaking down each one and how you can reflect on it yourself for your business and then diving into what it looked like for my Q3.

    This is a real BTS and some of it is NOT pretty but this is real business.

    I'd love to hear your thoughts after you listen and how your review goes!


    If you want to dive into it together and really nail down what's working for your business and your next best steps - book a free systems and strategy session!

    Come join us for my free monthly chat! We meet every 2nd Wednesday of each month and kick off with a different topic. This is your time to ask questions about tech, systems, automations, and strategy, AND connect with other likeminded business owners for a casual chat!

    Our topic for October is BLACK FRIDAY. Whether you've decided what you're doing, you're not sure, or you're not into it, it's a great opportunity to join the discussion and meet new *normal ass* business friends!

    Send us Fan Mail

    Connect with me here:
    IG: https://www.instagram.com/iamtaraleson/
    Website: https://www.taraleson.com


    Check out The Safer List here!

    It's updated every Tues and Fri with new business owners! The Safer List is a resource for business owners who are looking to make sure they are spending with and supporting businesses who value ALL human rights and are looking to make a POSITIVE difference in the world at a time when we need it most.

    続きを読む 一部表示
    32 分
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