What would you do if your job suddenly had you leaving before your kids woke up and getting home after they fell asleep?

Host Nate Flake catches up with his friend Isaac Elguera on day two of going full-time with UGC to find out exactly how he made the jump.

You're busy, but Isaac was gone from home at least 12 hours a day, and he and his wife still carved out time to pitch brands. Learn the hidden pockets of time they used, then learn how to build samples before anyone pays you, pitch brands directly instead of waiting on a platform, and hand brands the video they actually asked for.

If you've been "almost ready" to post for weeks, Isaac knows people in his DMs who are still stuck there a month later. He and Nate break down why chasing perfection can stop you from getting paid just as fast as fear can.

Chapters
00:02:30 - The bombshell his boss dropped before paternity leave
00:06:30 - The deal they made with themselves before starting
00:13:17 - What he filmed when no brand was paying him yet
00:15:56 - The John Mayer line that changed how he creates
00:24:25 - Why they skipped the platforms on purpose
00:26:56 - The local client hiding in his own backyard
00:28:49 - How one long day won over a bigger baby brand
00:31:21 - The video he wanted versus the one they needed
00:33:36 - The only real way to fail at UGC
00:39:44 - The late night drive that changed their plan

Footage looking off, drifting out of frame, or sounding weird? Isaac trained total beginners to film, and he shows you how to make great content with just an iPhone and a tripod. He breaks down exactly what he borrows from top creators. Then Nate shares one framing note from an editor he admires that will have you checking your own setup immediately.

Stay until the end, because Isaac reveals the one day that proved he and his wife were onto something real. He also tells the story of a late-night decision most of us would talk ourselves out of. Every week you wait is another week someone else gets the brand deal.

Press play and learn how Isaac built his way out while working 12-hour days, so you can stop waiting for the perfect time to start.

Connect with Isaac https://www.instagram.com/the.isaacelguera/
Isaac's Portfolio: https://www.isaacelguera.com/

START Your UGC Business Today: UGC 101 Course

If you love the strategies we break down on UGC 101, you need to be in the room with us live.
We’re hosting Creator Connect Dallas—the largest UGC event in the world - 2,000+ creators & 100+ brands together.
April 30 - May 2nd.
Stop figuring out UGC alone, join us, & Grab your tickets: https://ugccreatorconnectevent.com/
Get $50 off your ticket w/ code UGC101PODCAST - (limited time)

Join the FREE UGC MASTERCLASS: RSVP

FREE Call: Discover how to start UGC and land brand deals (even with 0 experience): Book a Call Now

• Instagram: https://instagram.com/nateflakecreates
• UGC brand deals: https://www.nateflakecreates.com

🛠️ CREATOR TOOLS

PERSONAL BRANDING CHEAT CODE: $25 off PoppyAI - the tool I personally use to come up with content ideas: https://start.getpoppy.ai/nate-H0Ihl

UGC PITCHING TOOL - Bento: https://app.onbento.com/?acode=nate (Use code: NATE)

⚖️ AFFILIATE DISCLOSURE: If you sign up or purchase through them, I may earn a small commission at no additional cost to you (and usually gets you a deal).

What’s still stopping you from filming your first UGC video?

Host Nate Flake sits down with Cristina Yanez, a former home shopping TV host who traded midnight live shows for UGC. If you’ve been listening for months and still haven’t recorded a sample video, this episode is your nudge.

You’ll hear which live selling skills carry over to UGC, which ones you’ll have to learn the hard way, and how to write a pitch that stands out in a crowded inbox. Maybe you freeze up on camera, or you’re worn out from a job that eats your nights and weekends.

Chapters:
00:05:06 – The Surprising Truth About Selling on Live TV
00:07:00 – Why Eight Years on TV Became Too Much
00:10:24 – The Unexpected Encounter That Changed Everything
00:12:22 – How She Quit Her Career Just Weeks After Discovering UGC
00:14:44 – The UGC Skills That Didn't Come Naturally
00:16:12 – The Pitch That Made Brands Pay Attention
00:18:55 – The Secret to Making UGC Videos More Engaging
00:20:34 – What Most Creators Get Wrong About Camera Confidence
00:23:37 – The Simple Mistake That Makes UGC Look Amateur
00:26:00 – What Life Looked Like After Leaving Live TV
00:28:17 – Is the UGC Market Really Oversaturated?
00:34:30 – Why Live Selling Could Be Your Next Big Move
00:42:22 – Advice for Anyone Afraid to Start UGC

Stay until the end for the brand deal that looked perfect on paper until she found out what the product actually was. You’ll never skim a brand’s details again.

Press play and learn why Cristina believes it’s not too late for you to start, and pick up the on-camera habits it took her eight years of live TV to figure out.

Cristina's Portfolio: https://cristinalikestotalk.my.canva.site/

Cristina's Instagram: https://www.instagram.com/cristinaontv/?hl=en

START Your UGC Business Today: UGC 101 Course

Start Your UGC Business Today: UGC 101

If you love the strategies we break down on UGC 101, you need to be in the room with us live.
We’re hosting Creator Connect Dallas—the largest UGC event in the world - 2,000+ creators & 100+ brands together.
April 30 - May 2nd.
Stop figuring out UGC alone, join us, & Grab your tickets: https://ugccreatorconnectevent.com/
Get $50 off your ticket w/ code UGC101PODCAST - (limited time)

Join the FREE UGC MASTERCLASS: RSVP

FREE Call: Discover how to start UGC and land brand deals (even with 0 experience): Book a Call Now

• Instagram: https://instagram.com/nateflakecreates
• UGC brand deals: https://www.nateflakecreates.com

🛠️ CREATOR TOOLS

PERSONAL BRANDING CHEAT CODE: $25 off PoppyAI - the tool I personally use to come up with content ideas: https://start.getpoppy.ai/nate-H0Ihl

UGC PITCHING TOOL - Bento: https://app.onbento.com/?acode=nate (Use code: NATE)

⚖️ AFFILIATE DISCLOSURE: If you sign up or purchase through them, I may earn a small commission at no additional cost to you (and usually gets you a deal).

If your kids could help you land more brand deals, would you let them on camera, or is that a line you’re scared to cross?

Host Nate Flake, a girl dad who just walked his own 13-year-old through her first script read, brings on family UGC creator Jessica Holland to settle the question he hears more than almost any other.

If you’re a parent on the fence about UGC, this episode gives you a real answer instead of a guilt trip, covering how to get your kids on board, how to pay them, and how to handle the people who judge you for it.

Jessica found UGC through a reel from a creator who, like her, was in recovery, and with more than two years sober, she skipped the cheap courses and went straight into a mentorship program.

If your kids groan every time you set up the tripod, or your stiff script reads never turn into repeat work, you’ll hear exactly how Jessica got unstuck on both while filming with four daughters and a husband who jumps on camera too.

Chapters
00:01:34 - From network marketing to UGC
00:03:08 - Getting sober and finding UGC
00:07:29 - The hardest part of starting: where to pitch
00:10:18 - Her first big family deal and the time it gave back
00:12:30 - Did her kids say yes? Getting their buy-in
00:14:46 - Filming faster so kids aren’t stuck for hours
00:16:55 - How Nate and Jessica pay their kids
00:23:00 - Family deals, solo deals, and how her niche found her
00:26:37 - Showing up as yourself on camera
00:31:32 - Giving brands extra footage the right way
00:36:39 - Handling judgment for putting your kids in ads
00:39:09 - The skills kids learn from filming
00:42:22 - Privacy fears and what’s actually risky
00:45:08 - Jessica’s coolest product and toughest client

Stay until the end, because Jessica shares the small habit that keeps brands coming back to her and the simple coaching trick that changed how her girls show up, both on camera and off.

Press play and learn how to bring your kids into your UGC business before your next brand asks if your family can be in the video.

Jessica’s Portfolio: https://jessicaholland.my.canva.site/jholland
Jessica’s Instagram: https://www.instagram.com/jessicaholland_creates/

START Your UGC Business Today: UGC 101 Course

Start Your UGC Business Today: UGC 101

If you love the strategies we break down on UGC 101, you need to be in the room with us live.
We’re hosting Creator Connect Dallas—the largest UGC event in the world - 2,000+ creators & 100+ brands together.
April 30 - May 2nd.
Stop figuring out UGC alone, join us, & Grab your tickets: https://ugccreatorconnectevent.com/
Get $50 off your ticket w/ code UGC101PODCAST - (limited time)

Join the FREE UGC MASTERCLASS: RSVP

FREE Call: Discover how to start UGC and land brand deals (even with 0 experience): Book a Call Now

• Instagram: https://instagram.com/nateflakecreates
• UGC brand deals: https://www.nateflakecreates.com

🛠️ CREATOR TOOLS

PERSONAL BRANDING CHEAT CODE: $25 off PoppyAI - the tool I personally use to come up with content ideas: https://start.getpoppy.ai/nate-H0Ihl

UGC PITCHING TOOL - Bento: https://app.onbento.com/?acode=nate (Use code: NATE)

⚖️ AFFILIATE DISCLOSURE: If you sign up or purchase through them, I may earn a small commission at no additional cost to you (and usually gets you a deal).

What would you do if a brand that pays you $500 per brief emailed tomorrow to say it was switching to a cut of sales instead?

Host Nate Flake finally joined Trybe after viewers on his TikTok lives kept asking about it, and he brings on Becky Feigin, a UGC creator who has been on the platform since its early days, to compare notes.

Performance-based UGC is the topic Nate gets asked about most right now, and some brands are already using it in place of flat rates. Nate and Becky break down how it works, how it compares to traditional UGC and TikTok Shop, and what happens to your video once it leaves your hands. If a brand hasn't asked you to work this way yet, this episode helps you get ready before one does.

If you've made a pile of videos, watched the dashboard say they're doing well, and still haven't seen a dollar, you are not alone. Nate and Becky talk through why this keeps happening, which parts are out of your control, and the risks you probably haven't thought about yet.

Chapters
00:00:37 - Becky's path to UGC
00:15:21 - Traditional UGC vs. performance-based UGC
00:17:36 - Why Becky thinks brands have lost the plot
00:20:40 - Becky's first experience on Trybe
00:23:35 - How TikTok Shop and Trybe are different
00:26:00 - Revisions, rejections, and refilming for free
00:29:30 - What Nate has actually made on Trybe
00:30:10 - Whitelisting risks and funnel placement
00:44:34 - The "smart retainer" offer Nate Denied
00:53:00 - What needs to change at Trybe

Stay until the end, where Nate and Becky stop venting and get specific about what would make this fair for you, and where Nate lands on who should actually give it a try.

Press play and learn what to ask a brand before you hand over your next video for a cut of sales, so you don't spend weeks making ads that may never run.

Becky's Instagram: https://www.instagram.com/beckyfeigin/

Becky's Portfolio: https://beckyfeiginugc.com/

Becky's Masterclass: https://beckyfeigin.thrivecart.com/ugc-crash-course-masterclass/

START Your UGC Business Today: UGC 101 Course

Start Your UGC Business Today: UGC 101

If you love the strategies we break down on UGC 101, you need to be in the room with us live.
We’re hosting Creator Connect Dallas—the largest UGC event in the world - 2,000+ creators & 100+ brands together.
April 30 - May 2nd.
Stop figuring out UGC alone, join us, & Grab your tickets: https://ugccreatorconnectevent.com/
Get $50 off your ticket w/ code UGC101PODCAST - (limited time)

Join the FREE UGC MASTERCLASS: RSVP

FREE Call: Discover how to start UGC and land brand deals (even with 0 experience): Book a Call Now

• Instagram: https://instagram.com/nateflakecreates
• UGC brand deals: https://www.nateflakecreates.com

🛠️ CREATOR TOOLS

PERSONAL BRANDING CHEAT CODE: $25 off PoppyAI - the tool I personally use to come up with content ideas: https://start.getpoppy.ai/nate-H0Ihl

UGC PITCHING TOOL - Bento: https://app.onbento.com/?acode=nate (Use code: NATE)

⚖️ AFFILIATE DISCLOSURE: If you sign up or purchase through them, I may earn a small commission at no additional cost to you (and usually gets you a deal).

If you've been pitching brands for weeks and hearing nothing back, what is that silence doing to the way you talk to yourself?

Host Nate Flake sits down with Kati Jenkins, a coach at UGC Mastery Academy, for a mindset conversation he's been waiting for the right guest to have.

If you're thinking about starting UGC or you've already hit a wall, this episode covers the part nobody hands you a checklist for. Nate and Kati talk about why starting your own business brings up things about yourself you didn't know needed work, and how the way you speak to yourself shows up in your pitching.

Before UGC, Kati had spent eight years in network marketing while also selling jewelry during the holidays and homeschooling her two kids with no teaching background. She came into UGC sure it would be easy because she already knew how to make content, and she admits she got humbled on her very first assignment.

Maybe you've sent pitch after pitch and started wondering what's wrong with you, or the people at home are supportive but have no idea what a brief is. Nate knows that feeling, because he spent his first year doing UGC mostly on his own while working corporate, and he says it took a real toll.

Chapters:
00:03:05 - Why She Left Her Old Career Behind
00:04:43 - The Confidence That Backfired Fast
00:05:18 - When Pitching Felt Like Nothing Was Working
00:07:28 - Seven Months Until She Went All In
00:09:24 - The Moment She Knew Something Had to Change
00:15:12 - The Practice That Changed Her Perspective
00:17:15 - Why 30 Days Was Never Going to Be Enough
00:20:54 - How Long It Actually Took to Feel Different
00:22:31 - The 50 Things She Did Every Day
00:32:45 - What Really Holds Creators Back
00:38:45 - What Happens When Creators Almost Give Up
00:43:44 - Why Doing UGC Alone Makes It Harder

Make sure to stay until the end, Kati shares the daily habit that changed how she sees herself, her husband, and her kids, and Nate, a self-described practical guy, pushes her on exactly how long it took to work. She also shares the hard question she asked herself about money while she was still stuck.

Press play and learn the simple, free habit Kati credits with changing her mindset, plus an honest answer on how long you should give it before you decide whether it works.

Kati's UGC Portfolio: https://katijenkinsugc.my.canva.site/katijenkins
Kati’s Instagram: https://www.instagram.com/kati.jjenkins/

START Your UGC Business Today: UGC 101 Course

Start Your UGC Business Today: UGC 101

If you love the strategies we break down on UGC 101, you need to be in the room with us live.
We’re hosting Creator Connect Dallas—the largest UGC event in the world - 2,000+ creators & 100+ brands together.
April 30 - May 2nd.
Stop figuring out UGC alone, join us, & Grab your tickets: https://ugccreatorconnectevent.com/
Get $50 off your ticket w/ code UGC101PODCAST - (limited time)

Join the FREE UGC MASTERCLASS: RSVP

FREE Call: Discover how to start UGC and land brand deals (even with 0 experience): Book a Call Now

• Instagram: https://instagram.com/nateflakecreates
• UGC brand deals: https://www.nateflakecreates.com

🛠️ CREATOR TOOLS

PERSONAL BRANDING CHEAT CODE: $25 off PoppyAI - the tool I personally use to come up with content ideas: https://start.getpoppy.ai/nate-H0Ihl

UGC PITCHING TOOL - Bento: https://app.onbento.com/?acode=nate (Use code: NATE)

⚖️ AFFILIATE DISCLOSURE: If you sign up or purchase through them, I may earn a small commission at no additional cost to you (and usually gets you a deal).

Her first paid UGC deal was $50 and she filmed it on her front camera, so how did she end up with a $30,000 month?

Host Nate Flake brings on Christine Meier, a single mom who built a six-figure UGC business after starting with no portfolio, no money, and a nine-to-five in alcohol sales where she barely saw her daughter.

Christine filmed during weekend nap times and started pitching brands anyway, and if you're stuck on where to begin, you'll hear why generic emails got her nowhere while DMs finally got her replies, and what she did when brands asked for a portfolio and she had nothing to send.

She also explains how she studies a brand's Meta ads before she pitches and why she focuses on package deals and retainers instead of one-off videos.
Christine never gives brands a single rate, and what she does instead is something you can try on your very next pitch. Nate also shares how many pitches he tells his students to send before deciding it isn't working, and it's a lot more than three.

Chapters:
00:02:21 Why Her 9-to-5 Had to Change
00:03:33 The Vulnerable Videos That Changed Everything
00:04:25 Why She Thought UGC Was a Scam
00:05:14 Starting UGC With No Portfolio
00:08:04 Her First $50 UGC Deal
00:09:11 Pitching 50 to 100 Brands a Day
00:10:04 How She Learned What Good UGC Looks Like
00:14:39 The Jump From Small Deals to $30K Months
00:16:26 Why $10K Months Almost Burned Her Out
00:18:14 The Fear Behind Quitting Her Job
00:22:08 The Layoff Twist She Never Expected
00:25:14 The Package Strategy That Took Her to $30K
00:28:54 Why Saying No Raised Her Rates
00:39:00 Why Other Creators Aren’t Your Competition
00:46:42 How a $57 Offer Made $50K in 72 Hours'

The story doesn't get easier once the money shows up, because at her first $10,000 month Christine was so exhausted and behind on deadlines that she almost quit, and what she changed after that is the part you won't want to skip.

Press play and learn how to pitch, price, and pace yourself before you send your next brand message.

Christine’s Instagram: https://www.instagram.com/christinealetaa/
Christine’s Portfolio: https://christinealetaa.com/copy-of-christine-meier-ugc-portfolio

START Your UGC Business Today: UGC 101 Course

Start Your UGC Business Today: UGC 101

If you love the strategies we break down on UGC 101, you need to be in the room with us live.
We’re hosting Creator Connect Dallas—the largest UGC event in the world - 2,000+ creators & 100+ brands together.
April 30 - May 2nd.
Stop figuring out UGC alone, join us, & Grab your tickets: https://ugccreatorconnectevent.com/
Get $50 off your ticket w/ code UGC101PODCAST - (limited time)

Join the FREE UGC MASTERCLASS: RSVP

FREE Call: Discover how to start UGC and land brand deals (even with 0 experience): Book a Call Now

• Instagram: https://instagram.com/nateflakecreates
• UGC brand deals: https://www.nateflakecreates.com

🛠️ CREATOR TOOLS

PERSONAL BRANDING CHEAT CODE: $25 off PoppyAI - the tool I personally use to come up with content ideas: https://start.getpoppy.ai/nate-H0Ihl

UGC PITCHING TOOL - Bento: https://app.onbento.com/?acode=nate (Use code: NATE)

⚖️ AFFILIATE DISCLOSURE: If you sign up or purchase through them, I may earn a small commission at no additional cost to you (and usually gets you a deal).

What if the only thing keeping you from your first paid UGC gig is an excuse a 69-year-old creator just proved completely wrong?

Nate sits down with Dan Hatcher, a creator based in Arkansas who is nine months into his UGC journey after decades running completely different businesses. This episode breaks down what it actually takes to go from zero video experience to landing paid brand deals, even if you feel like everyone around you already has a head start.

If you have ever undercharged for a job because you were scared to lose it, or put off starting because you felt behind, you need to hear this conversation. Dan and Nate get into the mindset shifts around pricing, time management, and rejection that actually change your results, and Dan walks through the specific move he uses every time a brand sends a lowball offer.

Chapters:
00:02:03 — He Traded SEO Work for a Business
00:04:58 — His Daughter Found His Next Big Move
00:06:33 — Cheap UGC Jobs Can Trap You
00:07:58 — Why More Rejection Makes You More Money
00:11:58 — Stop Treating UGC Like a Side Hobby
00:13:58 — The Productivity Rule He Swears By
00:16:58 — No Clients? This Is Your Real Job
00:18:58 — Why He Doesn’t Care Who Judges Him
00:21:58 — The UGC Skill That Nearly Broke His Workflow
00:24:23 — This Cut His Filming Time by 80%
00:30:13 — His Secret to Getting Brands to Rehire Him
00:32:48 — What He Does Every Time a Brand Lowballs Him
00:34:53 — Never Accept a Brand’s First Offer
00:39:48 — Think You’re Too Old for UGC?

There is also a honest conversation here about time. Dan talks through how he structures his day so he never has to rely on motivation to get the work done.

Stay until the end because Dan explains how he cut his shoot time from an hour down to ten minutes, and how he uses AI to reconnect with old brand clients and turn them into repeat business.

Press play and learn the small shifts that could change how much you get paid for the exact same amount of work.

Dan’s Portfolio: https://boomer-ugc.my.canva.site/

Dan’s Instagram: https://www.instagram.com/boomerugc.dan/

START Your UGC Business Today: UGC 101 Course

Start Your UGC Business Today: UGC 101

If you love the strategies we break down on UGC 101, you need to be in the room with us live.
We’re hosting Creator Connect Dallas—the largest UGC event in the world - 2,000+ creators & 100+ brands together.
April 30 - May 2nd.
Stop figuring out UGC alone, join us, & Grab your tickets: https://ugccreatorconnectevent.com/
Get $50 off your ticket w/ code UGC101PODCAST - (limited time)

Join the FREE UGC MASTERCLASS: RSVP

FREE Call: Discover how to start UGC and land brand deals (even with 0 experience): Book a Call Now

• Instagram: https://instagram.com/nateflakecreates
• UGC brand deals: https://www.nateflakecreates.com

🛠️ CREATOR TOOLS

PERSONAL BRANDING CHEAT CODE: $25 off PoppyAI - the tool I personally use to come up with content ideas: https://start.getpoppy.ai/nate-H0Ihl

UGC PITCHING TOOL - Bento: https://app.onbento.com/?acode=nate (Use code: NATE)

⚖️ AFFILIATE DISCLOSURE: If you sign up or purchase through them, I may earn a small commission at no additional cost to you (and usually gets you a deal).