Turning Your Talent and Story into Opportunity

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Turning Your Talent and Story into Opportunity

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On this episode of the Kelly Mac Show Podcast, Kelly sits down with DJ, author and entrepreneur Amani Roberts for a conversation about creativity, reinvention and turning talent into opportunity. Amani shares his journey from DJing to becoming an author and entrepreneur, while breaking down how the DJ industry has evolved and why today's creatives need to think beyond their craft. He and Kelly also dig into the current state of R&B music, what's missing from the genre and what it might take to bring the feeling and storytelling of great R&B back to the forefront. For creatives trying to build something of their own, Amani offers practical advice on pricing your work, building a recognizable brand and monetizing your talents without immediately walking away from the security of your day job. It's a conversation about understanding your value, creating multiple lanes for yourself and treating your creativity like a business. Whether you're behind the turntables, behind a microphone or building your own creative brand, this conversation is a reminder that your talent may be the beginning — but what you build around it can create the opportunity. Find more shows like this on the Mean Ole Lion app. Follow, rate, comment, and share.

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