What does perseverance look like when uncertainty becomes the new normal?

In 2020, the world stopped, but small business owners across Canada didn't. Amplify Canada told their stories: the struggles, the determination, the refusal to give up. Now, host Linda Freeman is going back.

For many Canadian businesses, the pandemic wasn't the end of the challenges, it was just the beginning. From inflation and labour shortages to supply chain disruptions and economic uncertainty, today's business leaders continue to navigate an ever-changing landscape.
So what separates the businesses that continue to thrive? Is it innovation? Adaptability? Leadership? Or is resilience itself becoming one of Canada's most valuable economic assets?

We sit down with Economist David WIlliams to talk about the current economy and explore the perseverance and hope that still exists with small businesses today.

About the Host

Linda Freeman hosts Amplify Canada, revisiting the small business owners whose stories defined the show's first seasons. Linda is a media professional who has been immersed in Canada's media for decades. She has interviewed and told hundreds of stories over the years, gathering insight and perspective on how to be better.

Amplify Canada: Season 3. Resilience Revisited. Listen wherever you get your podcasts.

#canada #hope #smallbusiness