Writing the book is only half the job.

In this episode, we sit down with Seth Norris to break down the most common business mistakes authors make — from mismanaging money to chasing trends, ignoring data, and building without a long-term strategy. If you want a sustainable writing career, this is the reality check you didn’t know you needed.Thanks to our friends at Written Word Media for sponsoring this episode. Find out more about how they can help you reach the right readers at www.writtenwordmedia.com

Resource:

Profit First:

Profit First - Mike Michalowicz

Seth Norris, CPA:

Norris CPA LLC

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Sometimes the problem isn’t your writing — it’s the market you’re trying to fit into. In this episode, we unpack how to recognize when a genre, trope, or niche isn’t aligned with your strengths, your voice, or your long-term goals.
We talk about signs you’re forcing yourself into the wrong market, how to pivot without losing momentum, how to rebuild an audience, and how to make business decisions based on alignment, not panic.
If you’ve ever felt like you’re swimming upstream in your author career, this episode will give you clarity, confidence, and permission to change direction.

Thanks to our friends at Written Word Media for sponsoring this episode. Find out more about how they can help you reach the right readers at www.writtenwordmedia.com

Resources:

Russell Nohelty:How to Thrive as a Writer in a Capitalist Dystopia

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Your newsletter is the most powerful tool you have as an author — but only if you know how to use it. In this episode, we’re breaking down the strategies that actually work: how to grow your list, what to send (and what NOT to send), and how to convert subscribers into real fans.

We talk welcome sequences, segmentation, reader engagement, automation, newsletter swaps, and how to avoid the common mistakes that tank your open rates. Whether you're just getting started or you’re ready to level up, this episode gives you a clear roadmap for building a newsletter that supports your author career long-term.

Thank you to our friends at Written Word Media for sponsoring this season. Check them out at www.writtenwordmedia.com

Resources:

Bookfunnel: www.bookfunnel.com

Story Origin: www.storyoriginapp.com

Mailerlite: www.mailerlite.com

Flodesk: www.flodesk.com

Written Word Media: www.writtenwordmedia.com

Vellum: www.vellum.pub

Atticus: www.atticus.io

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Facebook: https://tinyurl.com/toughlovepublishingFacebook

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