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Tools of the Podcast Trade

Tools of the Podcast Trade

著者: J. Rosemarie Francis
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Podcasting doesn’t have to be overwhelming if you have the right tools and strategies.


Many new podcasters get stuck on the tech, gear, and endless “how‑to” advice, which can hold them back from sharing their unique voice and message.


Tools of the Podcast Trade is your go‑to resource for how to start a podcast, with step‑by‑step podcasting tips, practical podcast tools, and proven podcast launch strategies to help you create a show you’re proud of.


Join host J. Rosemarie and expert guests as they break down the entire podcasting process. From choosing your niche and finding your voice, to recording, editing, and promoting your show. You’ll learn how to avoid podfade, grow your audience, and build a sustainable podcast that works for your business or personal mission.


Whether you’re a solopreneur, a nonprofit leader, or simply someone with a burning story to tell, this show will help you demystify podcasting and turn your ideas into a purposeful, successful podcast that reaches the people who need to hear it most.

© 2025 Tools of the Podcast Trade
マネジメント マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Could a Private Podcast Be Your Secret Weapon To Podcasting Success?
    2025/09/04

    Podcasting is experiencing a surge in popularity, with millions of listeners tuning in regularly. As a creator or solopreneur, this presents an exciting opportunity to connect with your audience in a meaningful way. But have you considered the power of private podcasts?

    In this episode, I explore the concept of private podcasting and how it can revolutionize your content strategy. Whether you're an established podcaster or just starting out, private podcasts offer a unique way to engage your audience and deliver value.

    Why Private Podcasts Matter

    Private podcasts provide an intimate, personalized experience for your listeners. They allow you to:

    • Create exclusive content for subscribers
    • Deliver courses or coaching materials efficiently
    • Offer a unique lead magnet to grow your audience

    Three Powerful Uses for Private Podcasts

    1. Lead Magnets

    Instead of a traditional PDF, offer a short audio series that listeners can enjoy on-the-go.

    2. Course Delivery

    Make your lessons accessible and increase completion rates by delivering content through audio.

    3. Coaching and Memberships

    Provide ongoing support and encouragement to clients between sessions.

    Getting Started with Private Podcasting

    Setting up a private podcast is simpler than you might think. I share insights on:

    • Platforms that support private podcasting
    • How to pair your podcast with email systems
    • My personal process for creating and distributing private content

    If you're intrigued by the potential of private podcasting, this episode offers valuable insights to help you get started. Learn how to create a more intimate connection with your audience and deliver your message in a format that fits seamlessly into their lives.

    Ready to explore the world of private podcasting? Tune in to discover how this powerful tool can enhance your content strategy and deepen your relationship with your audience.

    Send us a text

    Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go

    Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.

    Support the show


    =====================================
    👉Helpful Resources:

    Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial

    My favorite must-have tools for creating my course:

    Create a private course for your audience with Hello Audio : https://shorturl.at/JKFSn

    Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://www.podcubator.com/podcubator-podcast-academy-freemium.

    Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.


    Join my Substack: https://bit.ly/3DJAbko
    Shop Podcast Microphones:
    https://amzn.to/3Rvz4c7
    Podcast hosted by Buzzsprout
    Disclosure: This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

    続きを読む 一部表示
    11 分
  • Discover Your Unique Voice Finding Your Podcast Niche and Audience
    2025/08/21

    Starting a podcast can be an exciting journey, but it's essential to lay a strong foundation before you hit that record button. In this episode, I'm sharing three crucial elements that will set you up for podcasting success: selecting your niche, identifying your ideal listener, and crafting a mission statement.

    Choosing Your Podcast Niche

    Your niche is the specific topic or area your podcast will focus on. It's not just about broad subjects like gardening or hair care - it's about narrowing down to a particular aspect that resonates with your expertise and passion. For instance:

    • A hairdresser might focus on natural hair care techniques
    • A gardening enthusiast could specialize in attracting pollinators to flower gardens

    Remember, a well-defined niche helps you stand out in the crowded podcasting landscape.

    Identifying Your Ideal Listener

    Creating a detailed profile of your ideal listener, often called a podcast avatar, is crucial for tailoring your content effectively. Consider factors like:

    • Age and gender
    • Career stage or life situation
    • Specific challenges or aspirations

    For example, your avatar might be a 50-year-old woman planning for retirement or a 25-year-old college graduate navigating early career decisions.

    Pro Tip: Explore relevant online communities or survey your existing audience to uncover their pressing questions and concerns.

    "Your podcast is not for everyone. The successful way to determine who you're going to be speaking to on your podcast is to determine one person."

    Crafting Your Podcast Mission Statement

    Send us a text

    Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go

    Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.

    Turn 1 episode into 30 pieces of content
    Capsho streamlines your workflow, saving you hours. Use code JROSEMARIE to get 50% off for life.

    Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

    Support the show


    =====================================
    👉Helpful Resources:

    Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial

    My favorite must-have tools for creating my course:

    Create a private course for your audience with Hello Audio : https://shorturl.at/JKFSn

    Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://www.podcubator.com/podcubator-podcast-academy-freemium.

    Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.


    Join my Substack: https://bit.ly/3DJAbko
    Shop Podcast Microphones:
    https://amzn.to/3Rvz4c7
    Podcast hosted by Buzzsprout
    Disclosure: This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

    続きを読む 一部表示
    11 分
  • Why A Small Audience Can Lead To Podcasting Success w/Josh Troche
    2025/07/31

    Are you ready to take your podcasting journey to the next level?

    In this episode, I sit down with Josh Troche, a seasoned podcaster and video expert who shares invaluable insights on growing your audience and creating authentic content.

    Josh's journey from treating his body "like a rental car" to becoming a successful podcaster and video producer is both inspiring and relatable. He emphasizes the importance of authenticity in podcasting and offers practical advice for aspiring podcasters looking to make their mark.

    Key Takeaways:

    • The Power of Authenticity: Learn why being true to yourself is crucial for connecting with your audience and standing out in the crowded podcasting landscape.
    • Redefining Success: Discover why audience size isn't everything and how to set realistic goals for your podcast.
    • Harnessing Video: Explore strategies for using video content to expand your podcast's reach and engage with your audience on multiple platforms.
    • Consistency is Key: Understand the importance of showing up regularly and delivering value to your listeners.
    • Continuous Improvement: Learn how small, incremental changes can lead to significant growth in your podcasting skills and audience engagement.

    Why This Episode Matters:

    Whether you're just starting out or looking to refine your podcasting skills, Josh's practical tips and genuine enthusiasm for the medium will inspire you to approach your craft with renewed energy and purpose.

    "If you're authentic, typically your audience is going to figure out who they are on their own."

    Listen as we explore the art of

    Send us a text

    Say "goodbye" to outdated, expensive courses and say "hello" to bite-sized lessons that lets you learn podcasting on the go

    Don't get stuck always learning to start a podcast. Subscribe to PodCubator Podcast Academy for bite-sized lessons you can take on the go.

    Meet Joanna Gaines!
    Meet Joanna Gaines and win a $15k design budget. Win an in-person VIP trip to Waco, TX.

    Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

    Support the show


    =====================================
    👉Helpful Resources:

    Get 50% off Capsho when you use code JROSEMARIE. Grab it today at: www.capsho.com/freetrial

    My favorite must-have tools for creating my course:

    Create a private course for your audience with Hello Audio : https://shorturl.at/JKFSn

    Tired of expensive programs and outdated courses? Learn Podcasting on the go via PodCubator Podcast Academy private podcast. Subscribe now to get your own private podcast feed: https://www.podcubator.com/podcubator-podcast-academy-freemium.

    Podpage lets podcasters create a professional website in minutes. No coding, no stress, just your show online and ready to grow. Get 14 days free when you try Podpage today.


    Join my Substack: https://bit.ly/3DJAbko
    Shop Podcast Microphones:
    https://amzn.to/3Rvz4c7
    Podcast hosted by Buzzsprout
    Disclosure: This podcast is NOT sponsored. Some links are affiliate links. If you buy a product using one of the links, I may earn a small commission at no extra cost.

    続きを読む 一部表示
    19 分
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