Following the FDA declaring the recent Cyclospora outbreak over, the fresh produce industry faces a critical turning point. How can growers, shippers, and industry leaders move forward, prepare for future risks, and protect consumer confidence? In this episode, De Ann Davis shares essential insights on how the fresh produce sector can learn from the recent Cyclospora outbreak to build a more resilient, transparent supply chain.

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In this episode, Emiliano Escobedo, Executive Director of the Hass Avocado Board, joins host Christina Herrick to discuss the launch of a dedicated avocado conference happening November 18–20 in San Diego. With the U.S. avocado market surpassing 3 billion pounds, Escobedo explains why the category has reached a critical inflection point requiring specialized focus beyond general produce shows.

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Is consumer confidence in the U.S. food supply actually recovering, or are recent outbreaks making things worse? In this episode, Kris Sollid, Senior Director of Research and Consumer Insights at the International Food Information Council (IFIC), breaks down surprising new data from the flagship Food and Health Survey. From tracking historical dips in consumer trust to analyzing real-time shopper reactions during recent produce outbreaks like cyclospora, Kris reveals what consumers actually want from food brands, government regulators and retailers.

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