It turns out Steven's readers split into two camps with little overlap. I figure most listeners belong to the War of Art camp. If you haven't read the book and want to live a better life, I recommend it, in the top few percent of recommendations. It's powerful, engaging, memorable, and short.

The other camp reads his fiction books. His latest is The Arcadian, which stands alone but connects with his last book A Man at Arms. I read both and now belong to both camps, proudly. One goal of this conversation is to entice listeners to join both Pressfield camps too.

This podcast is about leadership applied to sustainability, not just personal leadership and art. Just because I like his books doesn't mean his fiction is relevant to this podcast. I found one part delivered a powerful gut punch that I found relevant to our lives.

Blog readers will have seen my post about that part after reading The Arcadian Wounded Warriors, by Steven Pressfield, and Ourselves. That part describes what happens to people when we are induced to violate our values. Steven and I talked about that section. He described it as the core of the book.

The situation warriors face and must deal with is more concentrated than we do, but their ways of handling it are similar to how we do, despite our violations being more diffuse. We would help ourselves handle our lives by facing that we are violating our values, even if, like the warriors, society rewards us for it. Only by facing it can we resolve it. In our case, we can change our culture to stop corrupting us.

We can learn a lot from Steven. Not many people sell millions of books. Many followers is a top sign of leadership.

• Steven's home page
• His books
• His weekly blog
• My recent blog post about The Arcadian, about the section of the book we talked about it: Wounded Warriors, by Steven Pressfield, and Ourselves

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This podcast is about leadership first and foremost, applied to sustainability. Most of the time when people hear or read "sustainability," that concept overrides everything else. They forget or don't notice else, but here, in this podcast it comes second. If you haven't developed the social and emotional skills to lead based on intrinsic motivation, if you try to convince, cajole, coerce, or seek compliance, you'll probably influence people to resist and oppose you and what you're promoting.

I see Eric's book, How to Know Your Self (note the two words: "your" and "self") is a book on self awareness based on an interactive course on self awareness. I've never heard an experience leader suggest that lower self awareness helps and I've heard plenty say it does.

Since we all pollute and deplete, which hurts people, we know we're violating our values, which tends to evoke emotions we don't like. We hide them from ourselves. We lower our self awareness. We could use tools to increase our self awareness.

Eric's book delivers. We talk about how the book came to be, his course, how it differs from regular classes, and what people get out of it. I hope you listen, read the book, use it to increase your self awareness, and use that increase to lead yourself and others more effectively.

• Eric's home page
• Eric's page for How to Know Your Self
• Eric's faculty page at the University of Chicago
• Eric's podcast: Knowing

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Two core elements of leadership are effective communication and creating community. AJ has done both. I can attest from taking her writing workshop and participating in her author community since. I wrote the first draft of Sustainability Simplified in her workshop.

I also valued the book she co-wrote with her writing partner and podcast guest Mike Michalowicz. As you'll hear in our conversation, their podcast is one of the only ones I've listened to every episode of.

I've wanted to bring her on the podcast for a long time since I learned so much from her and value participating in her community so much. If you're here to build community to change culture, I believe you can learn from AJ's journey and building her community. I see them based on honesty, integrity, doing the reps, self-awareness, and the things that many people talk about but not all do. If I'm not too direct and blunt to say so, environmentalists in particular not only lack these leadership properties, many of them shun them.

• AJ's homepage
• Her writing workshop that I took and recommend

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