Uber Eats. DoorDash. Grubhub. Ask most restaurant owners about third-party delivery and you'll hear the same word: plague. In this episode, Greg puts Spiro (who runs a company that manages third-party delivery for restaurant brands) in the hot seat to challenge that narrative head-on.

Spiro doesn't let the platforms off the hook, restaurants aren't the customer, onboarding is poor, and support is genuinely broken. But he makes the case that most operators are stuck in a victim mindset that's costing them real opportunity. They break down exactly how that infamous 30% fee breaks down (platform fee, processing, and delivery cost), why running your own delivery service is often more expensive than people assume, and why third-party platforms might be the highest-ROI marketing channel most restaurants are ignoring, because you're advertising to a customer who's already hungry and ready to order.

Greg shares a real example: a client running three restaurants with 67% of sales coming through DoorDash, still posting a 24.5% net profit margin. The difference isn't the platform. It's the strategy.

In this episode:

• Why the average third-party user orders 5-7 times a week, and why that's your customer whether you like it or not
• The real fee breakdown: platform fee, processing, and delivery cost explained
• Why visibility (and landing in that top 11 search results) depends on your execution, not luck
• How to set up your third-party menu correctly: photos, descriptions, item order, and smart upsells
• Why promos work better on third-party than on Meta or Google ads
• Using third-party data to spot operational issues that are also hurting your in-house business
• The industry's explosive growth: from $85 billion in 2023 to a projected $200+ billion by 2030

Whether you see third-party delivery as a necessary evil or an untapped growth channel, this episode makes the case that your results depend far more on your strategy than on the platform itself.

Agree? Disagree? Greg and Spiro want to hear it in the comments.

🎧 Catch every episode of Ride or Die at gphospitalitypartners.com/podcast, or subscribe on Apple Podcasts, Spotify, YouTube, and Amazon Music so you never miss one.

📈 Ready to turn third-party delivery into a growth engine instead of a drain? Learn about Greg's Leadership Circle: gphospitalitypartners.com/leadership-circle

📖 Grab Greg's books: gphospitalitypartners.com/books

#RestaurantIndustry #RideOrDiePodcast #ThirdPartyDelivery #UberEats #DoorDash #RestaurantMarketing #HospitalityIndustry