In this episode of The Counter Offer, Meredith Alderson and Jenny Kim are talking about the things they would never do again as real estate agents, mostly because they learned the lesson by doing them first.

After hundreds of transactions, they’ve realized that so much of real estate comes back to one thing: trust. From being too agreeable just to win a listing, to overpricing a home, avoiding uncomfortable conversations, working with unmotivated sellers, and letting communication fall through the cracks, Meredith and Jenny share the mistakes that shaped the way they run their businesses today.

They get into why honesty sometimes means losing the listing, why the right pricing conversation can save months of frustration, why agents need to stop being afraid to tell clients “no,” and why your reputation with other agents matters more than you might realize.

They also break down the systems they’ve built around communication, seller updates, calendar invites, client expectations, and agent relationships, plus a few stories about transactions that got a little more heated than they needed to.

And because it wouldn’t be The Counteroffer without a little real life, Jenny is fresh back from Costa Rica after somehow putting two properties under contract while on vacation, proving once again that the fastest way for a Realtor to get busy is apparently to leave town.

This episode isn’t about judging how other agents do business. It’s about the mistakes, uncomfortable conversations, and lessons that eventually help you build a business you’re actually proud of.

Follow the hosts: Jenny Kim: @JennyKimATX Meredith Alderson: @MeredithAlderson.Heyday

Produced, written, and edited by Adam Walding.