『The marketing hangout with Shiv and Chitra』のカバーアート

The marketing hangout with Shiv and Chitra

The marketing hangout with Shiv and Chitra

著者: The Hindu businessline
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Join our monthly podcast exploring consumer trends and marketing strategies hosted by Chitra Narayanan, editorial consultant, Businessline and Shiv Shivakumar, former India chief of Nokia and Pepsico and well known management thinker. Candid and crisp, the podcast dives into trending themes with a guest from the relevant industry joining in to offer the insider perspective.Copyright© 2025, THG PUBLISHING PVT LTD. or its affiliated companies. All rights reserved. マーケティング マーケティング・セールス 政治・政府 経済学
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  • A new chapter in book promotions
    2025/08/01
    Are bookstores dying or is reading making a comeback? Get the inside story on India’s book market trends in the debut episode of Businessline’s Marketing Hangout with Shiv & Chitra. Hosted by Chitra Narayanan and Shiv Shivakumar, this episode features Gaurav Shrinagesh, CEO at Penguin Random House India, who unpacks the revival of reading, why younger audiences are key to growth, how influencers are shaping sales, and what it really takes to make a book a bestseller. Listen now and find out how the book world is turning the page. (Host: Chithra Narayanan, Producer: Prethicshaa Gurumoorthy)
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    20 分
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