• A Year of Conversations, and What’s Coming in 2026
    2026/01/01

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    In this episode of The Winning Real Estate Equation, we take time to reflect on the past year of podcasting — what went well, what surprised us, and the moments that stood out the most.

    We share our biggest highlights from the year, the conversations that resonated most with agents, and the lessons we’re carrying forward.

    From there, we look ahead to 2026 and talk openly about what’s next — including our continued commitment to contribution within the real estate industry. Education, encouragement, and community remain at the heart of what we do, and we’re excited about expanding opportunities for agents to grow through accountability, connection, and intentional action.

    This episode is part reflection, part gratitude, and part vision — and a reminder that success is built together.

    #TheWinningRealEstateEquation #RealEstatePodcast #AgentCommunity #RealEstateLeadership #RealEstateAgents #WomenInRealEstate #RealtorLife #AgentGrowth #GiveMoreThanYouTake #ServingAgents #CommunityOverCompetition #AgentSupport

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    14 分
  • Convert More Leads With The “Next Year” Question
    2025/12/30

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    Prospecting this time of year can feel awkward — unless you change the way you ask the question.

    In this bonus episode of The Winning Real Estate Equation, Anna C shares a simple but highly effective prospecting approach that consistently creates natural, engaging conversations.

    By shifting your language to ask about “this next year”, you:

    • Take pressure off the conversation
    • Make it easier for people to say yes
    • Open the door to longer, more meaningful dialogue

    This isn’t a pushy script — it’s a mindset and wording shift that helps you connect, listen, and uncover real timing without forcing urgency.

    If prospecting has felt heavy or uncomfortable lately, this quick episode will give you a fresh approach you can use immediately.


    #TheWinningRealEstateEquation #RealEstatePodcast #AgentTraining #RealEstateCoaching #LowPressureSales #ConversationsNotConversions #ConsistencyWins #AgentMindset

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    7 分
  • Every Agent Should Do This... Social Media Strategy
    2025/12/29

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    If social media has felt scattered, frustrating, or inconsistent this year — this episode is for you.

    In this episode of The Winning Real Estate Equation, Anna T walks us through a simple but powerful social media audit that helps agents reflect on:

    • What actually worked this year
    • What didn’t — and why
    • How to use that clarity to build a smarter strategy moving forward

    She challenges agents to get clear on who their ideal client is and create content that attracts them — not everyone. Because social media success isn’t about going viral; it’s about connection, engagement, and consistency.

    Anna also breaks down:

    • Why spending 30 intentional minutes a day on social media is enough
    • How engagement matters more than follower count
    • Why posting once a day creates momentum — and why she guarantees you’ll see a marked difference after a year of consistency

    If you’re ready to stop posting randomly and start posting with purpose, this episode will help you reset, refocus, and build a strategy you can actually stick to.


    #TheWinningRealEstateEquation #RealEstatePodcast #AgentGrowth #RealEstateTraining #RealEstateSocialMedia #SocialMediaStrategy #ContentWithPurpose #PostWithIntention

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    35 分
  • Everyday Real Estate Conversations that work!
    2025/12/23

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    So many agents overthink how to bring up real estate — and end up saying nothing at all.

    In this episode of The Winning Real Estate Equation, we break down a simple truth: 👉 Stories create connection. Scripts create pressure.

    We talk about how real estate naturally comes up when you’re willing to:

    • Ask better questions
    • Stay curious instead of transactional
    • Be intentional with everyday conversations

    You’ll hear practical examples of questions that evoke stories, not defenses — like:

    • “Remind me, how many years have you been in your home?”
    • “What do you have planned for the new year?”
    • “What have you been up to lately?”

    These kinds of questions uncover life changes — new jobs, kids heading to college, growing families — all of which naturally tie back to real estate without ever feeling salesy.

    We also share how telling short, relatable client stories helps people think:

    “That could be me.”

    If you’ve ever struggled to bring up real estate in social settings, this episode will help you feel confident, natural, and aligned — without pitching.


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    22 分
  • You Don’t Need Scripts to WIN in Real Estate.
    2025/12/22

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    In this episode of The Winning Real Estate Equation, Danica and Anna break down a surprising role play Anna recently did with her college-age son — someone not in the real estate industry.

    They talked about public speaking, the fear of cold calls, and why so many people feel intimidated by a career that requires picking up the phone. But after the role play, her son said something that changed everything:

    “That wasn’t hard… you just kept asking me questions.”

    And that’s the point.
    Scripts aren’t the magic anymore. Curiosity is.

    This episode dives into:

    • Why traditional scripts fall flat
    • How asking better questions builds instant rapport
    • The mindset shift that makes conversations natural instead of scary
    • Why genuine interest always beats memorized lines

    If cold calls or difficult conversations ever feel intimidating, this episode will give you a fresh, simplified perspective — and the confidence to just talk to people.

    #WinningRealEstateEquation
    #RealEstatePodcast
    #AgentLife
    #RealEstateProspecting
    #ColdCallingTips
    #RealEstateMindset
    #ConversationsOverScripts
    #CuriosityBasedSelling
    #RealEstateCoaching
    #MassiveAction
    #MindsetMarketingMassiveAction

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    16 分
  • 2026 Social Media Plan that will CONVERT!
    2025/12/18

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    In this episode of The Winning Real Estate Equation, Anna C, Anna T, and Danica sit down for an Ask Me Anything with Anna Trower—diving deep into social media strategies that actually work heading into the new year.

    Anna breaks down the simple, sustainable approach every agent needs: documenting your day instead of over-creating, staying consistent, and weaving social media into your daily schedule without it taking over your life.

    If you’ve ever felt overwhelmed or unsure of what to post, this conversation will reset your mindset, spark fresh ideas, and help you confidently show up online in 2026.

    👉 Practical strategies
    👉 Real examples
    👉 Simple ways to turn your daily work into content

    Social media isn’t optional anymore—it’s a business tool. And this episode shows you exactly how to make it work for you.

    #WinningRealEstateEquation
    #RealEstatePodcast
    #RealEstateMarketing
    #AgentLife
    #RealEstateTips
    #SocialMediaForAgents
    #RealEstateStrategy
    #RealtorLife
    #MindsetMarketingMassiveAction
    #2026Goals
    #RealEstateCoaching

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    31 分
  • How Top Agents Convert at Open Houses
    2025/12/15

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    Most agents walk into an open house hoping for a miracle — but top agents walk in with a strategy.

    In this episode of The Winning Real Estate Equation, we give open houses a fresh perspective heading into the new year. Anna C shares her 6-step system that turns casual visitors into real clients:

    1. Attitude Is Everything — When you expect opportunities, you see them. And when you see them, you convert them.
    2. Be Prepared — Know the home, the neighborhood, and the nearby options. If this one isn’t right, you should already know what might be.
    3. Get Their Info — Business cards don’t convert… contact info does. The fortune is in the follow-up.
    4. Make It About Them — Take the pressure off by being interested, not interesting. People work with agents who listen.
    5. Ask the Question — You can’t get appointments you don’t ask for. Step confidently into the conversation.
    6. Follow Up Like Crazy (Without Being Crazy) — Most agents call once. Winning agents follow up with intention, consistency, and empathy.

    We also dive into the real stats behind follow-up and how many touches it truly takes to secure a committed client from your open house traffic.

    If you’re ready to stop hosting “just another open house” and start using them as a predictable pipeline builder, this episode is your playbook for 2026.

    #WinningRealEstateEquation #RealEstatePodcast #OpenHouseStrategy
    #RealEstateTraining #RealtorTips #AgentTools #RealEstateCoaching
    #OpenHouseSuccess #RealtorLife #LeadConversion #AgentMindset
    #MindsetMarketingMassiveAction #RealEstateProspecting
    #AgentGoals2026 #RealEstateGrowth

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    33 分
  • Leveraging Leads You Already Have to SELL MORE in 2026
    2025/12/11

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    As we head into a new year, most agents focus on goal-setting and fresh plans — but there’s a crucial step that often gets skipped: inventorying the opportunities you already created.

    In this episode of The Winning Real Estate Equation, we break down how to gather a list of every lead you met, showed homes to, or discussed value with this past year… especially the ones who never transacted.
    These leads often fall through the cracks, and when they do, they don’t disappear — they simply end up working with the next agent who reaches out.

    We’ll walk you through a simple process to:
    • Identify warm leads hiding in your CRM, notes, and memory
    • Organize them into a clean pipeline heading into the new year
    • Reconnect with value so you stay top-of-mind
    • Protect the business you’ve already earned
    • Start January with clarity, momentum, and opportunity already waiting for you

    This isn’t just planning for the new year — it’s preserving the business you’ve built so it delivers results in 2026.

    #WinningRealEstateEquation #RealEstatePodcast #RealEstateTraining
    #AgentTips #RealtorStrategy #RealEstateCoaching #AgentGoals
    #RealEstateProspecting #NewYearNewBusiness #LeadGeneration
    #RealtorLife #MassiveAction #MindsetMarketingMassiveAction
    #RealEstateGrowth #RealEstateMindset

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    13 分