Most of us think the hard part of entrepreneurship is strategy. Then we hit a moment where the tactics work, the money shows up, and we still feel restless, split, or oddly numb. That’s where this conversation goes. I’m joined by leadership coach and author Celine DaCosta to talk about shadow work, wholeness, and why the stories we tell about our past quietly shape our leadership, our relationships, and our financial decisions.

We dig into Carl Jung’s idea of the shadow and what “integration” looks like in real life: noticing the parts we’ve pushed away, bringing them back into awareness, and letting them belong. Celine shares a four-phase map of human transformation that shows up again and again for founders: awakening to a repeating pattern, reckoning with the identity that needs to die, entering the void and stillness after the chaos, and finally sharing a new story through your work. We also name a trap I see constantly in business and brand building: trying to launch, publish, or “rebrand” from phase two, then calling it a marketing problem when it’s really an identity problem.

From there we get practical. Celine walks me through a simple way to rewrite the future from a clean slate by dropping into the body, naming values, and choosing the path that expands rather than contracts. We close with her upcoming book, The Burning Ground, which tells the story of her circumnavigating the globe through pure human connection and turning that journey into a companion for anyone navigating a major transition.

If you’re building a purpose-driven business and you want a healthier relationship with money, work, and yourself, listen now. Subscribe, share this with a friend who’s in a crossroads season, and leave a review with your biggest takeaway.


More about our Guest, Celinne Da Costa
Thought Leader, Speaker and Author

Celinne Da Costa is an author, speaker, and advisor who helps leaders close the gap between who they are and how they lead—through story, subconscious reprogramming, and strategic communication.

Her methodology blends neuro-linguistic programming, somatic work, and cutting-edge brain-change techniques into a multidimensional approach that works across mind, body, and nervous system. This is how her clients create transformation that holds—not just insight that fades.

Featured in TEDx, Forbes, Entrepreneur, and Business Insider, Celinne has supported Fortune 150 executives, industry leaders, and thousands of students across 60+ countries to shed limiting stories and build what’s next—on their own terms.

Her mission is to support leaders to create meaningful change in the world by living, leading, and communicating from soul alignment—and become the greatest story they’ve ever told.

Website: https://celinnedacosta.com/

Email: celinne.da.costa@gmail.com

The Book: https://theburningground.com/

Facebook: https://www.facebook.com/CelinneDaCosta

Instagram: https://www.instagram.com/celinnedacosta/

X(Twitter): https://x.com/CelinneDaCosta

YouTube: https://www.youtube.com/c/CelinneDaCostaChannel

Hear Past episodes of the Way2Wealth Podcast!
https://theway2wealth.com

Learn more about our Host, Scott Ford, Managing Director, Partner & Wealth Advisor
https://www.carsonwealth.com/team-members/scott-ford/

Investment advisory services offered through CWM LLC, an SEC-registered investment advisor. Carson Partners, a division of CWM LLC, is a nationwide partnership of advisors. The opinions voiced in the Way to Wealth with Scott Ford are for general information only and are not intended to provide specific advice or recommendations for an individual. Past performance is no guarantee of future results. All indices are unmanaged and may not be invested into directly. Investing involves risk, including possible loss of principal. No strategy assures success or protects against loss. To determine what may be appropriate for you, consult with your attorney, accountant, financial or tax advisor prior to investing. Guests on Way to Wealth are not affiliated with CWM, LLC. Legado Family is not affiliated with CWM LLC. Carson Wealth 19833 Leitersburg Pike, Suite 1, Hagerstown, Maryland, 21742.

Money gets treated like a scoreboard, but it usually starts as a story. Ben Laws and I dig into the early moments that shape how we think about wealth, from childhood lessons about fairness and scarcity to the subtle ways comparison rewires our sense of “enough.” If you have ever hit a financial milestone and felt strangely unchanged, we name why: money is not a destination, it is a capability multiplier. It makes you more of what you already are, for better or worse.

Then the conversation goes somewhere most investing podcasts never go. Ben shares the story of his son Benny, born with trisomy 18 and alive for 16 days, and how that experience clarified a question that sits behind every financial plan: are you alive or are you living? We talk about presence as power, why time is the most honest form of wealth, and how grief can strip away the scripts you inherit from family, culture, and social media.

That message becomes action through 16 Days, a nonprofit that helps NICU families afford to be with their babies when distance, work, and bills make it impossible. We also explore Benny Circle, a way for entrepreneurs and businesses to match giving and measure return on impact. We close with practical wealth management insights: why simplicity beats complexity, why listening is the most underrated financial skill, and why “know what you own and know why you own it” should be non negotiable.

If this hits home, share it with someone who is chasing a number, subscribe for more conversations that make money simple, and leave a review so more people can find the show.

Connect with Ben further:

Ben Laws, Evexia Wealth, CEO / Evexia Accounting, CEO / MaxLife, CEO
blaws@evexiawealth.com
715-697-8830
www.evexiawealth.com
1265 Main Street, Suite 105, Stevens Point, WI 54481

16Days.org - Charity started in honor of his son, Benny
Evexia Wealth - Wealth Coaching & Invest
YouTube: https://www.youtube.com/@MaxLifeBenLaws
LinkedIn: https://www.linkedin.com/in/ben-laws-844b926/
Instagram: https://www.instagram.com/thebenlaws/?hl=en
X/Twitter: https://x.com/_BenLaws
Facebook: https://www.facebook.com/benjamin.laws

Hear Past episodes of the Way2Wealth Podcast!
https://theway2wealth.com

Learn more about our Host, Scott Ford, Managing Director, Partner & Wealth Advisor
https://www.carsonwealth.com/team-members/scott-ford/

Investment advisory services offered through CWM LLC, an SEC-registered investment advisor. Carson Partners, a division of CWM LLC, is a nationwide partnership of advisors. The opinions voiced in the Way to Wealth with Scott Ford are for general information only and are not intended to provide specific advice or recommendations for an individual. Past performance is no guarantee of future results. All indices are unmanaged and may not be invested into directly. Investing involves risk, including possible loss of principal. No strategy assures success or protects against loss. To determine what may be appropriate for you, consult with your attorney, accountant, financial or tax advisor prior to investing. Guests on Way to Wealth are not affiliated with CWM, LLC. Legado Family is not affiliated with CWM LLC. Carson Wealth 19833 Leitersburg Pike, Suite 1, Hagerstown, Maryland, 21742.

We sit down with Dr John Gray to connect love, stress, and biology to the day-to-day communication problems couples face. We talk hormones, polarity, and practical ways to lower cortisol so relationships feel warmer, simpler, and more alive.

• Dr Gray’s new “for women only” focus on being happy with or without a man
• Why modern stress makes relationships harder than past generations
• How gratitude and appreciation make a man feel like a hero
• Adrenaline vs cortisol and what each does to mood, focus, and connection
• Why men detach under stress and why women feel more emotion
• Rumination, displacement, and how a 10-minute talk can reset the day
• The difference between sharing feelings and complaining to force change
• Supplements and nutrition ideas discussed: lithium orotate, saffron, rhodiola, creatine
• Testosterone and estradiol, belly fat, menopause changes, and keeping attraction through polarity

John Gray, Author Men Are from Mars, Women Are from Venus

https://www.marsvenus.com

See John's new book here.
Mars Venus Heart Space app: Download Apple / Download Android
YouTube: https://www.youtube.com/JohnGrayMarsVenus
LinkedIn: https://www.linkedin.com/in/marsvenus/
Instagram: https://www.instagram.com/johngraymarsvenus_official/?hl=en
X/Twitter: https://x.com/MarsVenus
Facebook: https://www.facebook.com/Mars.Venus.John.Gray/

Hear Past episodes of the Way2Wealth Podcast!
https://theway2wealth.com

Learn more about our Host, Scott Ford, Managing Director, Partner & Wealth Advisor
https://www.carsonwealth.com/team-members/scott-ford/

Investment advisory services offered through CWM LLC, an SEC-registered investment advisor. Carson Partners, a division of CWM LLC, is a nationwide partnership of advisors. The opinions voiced in the Way to Wealth with Scott Ford are for general information only and are not intended to provide specific advice or recommendations for an individual. Past performance is no guarantee of future results. All indices are unmanaged and may not be invested into directly. Investing involves risk, including possible loss of principal. No strategy assures success or protects against loss. To determine what may be appropriate for you, consult with your attorney, accountant, financial or tax advisor prior to investing. Guests on Way to Wealth are not affiliated with CWM, LLC. Legado Family is not affiliated with CWM LLC. Carson Wealth 19833 Leitersburg Pike, Suite 1, Hagerstown, Maryland, 21742.