The Veraison Project
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The Veraison Project
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The beverage world is an ever-evolving industry that continues to create new challenges and opportunities. If it were not for organizations like the Veraison Project we would be trapped in the past. The focus of their project hits close to home and I hope you find this conversation as motivating as I did.
-Stevan
A vibrant and dynamic 501(c)(3) non-profit organization, passionately committed to reshaping the beverage industry. We are a collective of devoted professionals, united by a shared vision of creating an industry that is diverse, equitable, and inclusive.
The name ‘Veraison’ is not just a term; it’s a metaphor symbolizing our mission. In viticulture, ‘veraison’ marks the pivotal moment when grapes begin to ripen, changing color from their initial green hue to deep shades of purple or gold. It is a period of transformation, of maturation, and of potential realized. This is the change we aim to inspire within the beverage industry – a transition from mere growth to true equity, from blossoming to ripening.
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