Sarah Gilliland started the 32nd title company on one street, launched during the worst financial crash in a generation, and still built her way to a multi seven figure exit. Then her body shut down. Bell's Palsy paralyzed half her face, and she swore she would never practice law again. Two years of coaching other founders through burnout later, she finally heard her own advice and came back to build something completely different.

Sarah Gilliland now runs Rising Brand Legal, a trademark law firm that threw out the billable hour and replaced it with flat fee pricing built for entrepreneurs. In this episode, she breaks down why a single trademark problem can destroy your company sale, why most founders wait too long to protect their brand, and how she productized legal services so early stage businesses can actually afford protection. If you are building a six figure business or scaling

Chapters:

(00:00) Introduction

(03:03) Starting a Business in the 2008 Financial Crash

(12:23) Burnout, Bell's Palsy, and Selling

(18:07) What a Seven Figure Exit Really Looks Like

(27:28) Trademarks, Copyrights, and Patents Explained

(36:41) Biggest Trademark Mistakes Founders Make

(43:38) Building a Trademark Portfolio

(47:49) TM vs Circle R: What Actually Matters

(58:50) Contracts Every Entrepreneur Needs

(01:05:18) Break the Rules, Not the Laws

She was the 32nd title company on one street and still won. Comment below: If you're competing in a crowded market what sets you apart from the competition?

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Connect with Michael:

Instagram: https://instagram.com/michaelrhunter

Website: https://michaelrhunter.com

LinkedIn: https://www.linkedin.com/in/michaelrhunter

Connect with Sarah:

Website: https://www.risingbrandlegal.com

LinkedIn: https://www.linkedin.com/in/risingbrandlegal/

Instagram: https://www.instagram.com/sarahknowslegal/

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