In this episode, the second and last of our roundup series, we continue to provide highlights from episodes podcast over the year 2025, where we spoke to a star cast of industry experts and gained valuable insights on the state of the trade show industry, maximising ROI from events, best practices and much more.

• In this second special instalment, we continue our journey through the most impactful moments from our 2025 podcast season. This episode gathers a fresh selection of fundamental lessons shared by the thought leaders who joined us, offering a deep dive into the digital and human transformations currently redefining the world of trade shows and corporate events.
• Once again, we feature the voices of world-class experts who break down the most effective tactics for optimising brand presence and generating high-value connections. Through their testimonials, we explore how leading companies are adapting their strategies to stand out in an increasingly competitive market, sharing real-world experiences about what truly works in today’s business environment.
• This highlights focuses on providing practical tools to elevate your return on investment and perfect the logistics of large-scale events. From the use of emerging technologies to best practices in sustainability and attendee engagement, this episode serves as an essential guide for those looking to master the trends that defined 2025 and prepare successfully for the challenges of the coming year.

Guests in Order of first appearance:

Larry Kulchawik

Enrico Galorini

Carina Bauer

Tahira Endean

David Peckinpaugh

Vijay Sharma

Lorenzo Garbuzo

Sooraj Dhawan

Marco Barozzi

Josiah Taulbee

Nancy Drapeau

Run time – 00:39:57 mins

Links for Subhanjan

subhanjan@pitch.link

https://www.linkedin.com/in/subhanjansarkar

In this episode, we provide highlights from podcast episodes in 2025, where we spoke to a star cast of industry experts and gained valuable insights into the state of the trade show industry, maximising ROI from events, best practices, and much more.

• This episode serves as a comprehensive recap, offering key highlights from a successful year of trade shows and events in 2025. We have compiled the most insightful moments from our distinguished guest lineup, creating a valuable resource for anyone involved in the trade show sector. Listeners can expect to revisit the essential discussions and expert analyses that defined the year’s conversations, providing a concise overview of the industry’s evolving landscape.
• We featured a star cast of industry experts throughout the year, including leading CEOs, seasoned event organisers, researchers, and marketing professionals. These specialists shared their extensive knowledge and front-line experiences, providing listeners with a unique, insider perspective on critical topics. Their collective insights cover the current state of the trade show industry, emerging trends, and future predictions, offering a wealth of information for both seasoned veterans and newcomers alike.
• The discussions went beyond mere industry overviews, diving deep into actionable strategies and best practices. Key segments are dedicated to maximising your return on investment (ROI) from events, effective networking techniques, and leveraging technology for better engagement. This episode distils these valuable takeaways, ensuring you gain access to the most potent advice and practical knowledge shared by our guests, and much more.

Guests in Order of first appearance:

Enrico Galorini

Sridhar Ranganathan

Lee Ali

John Blaskey

Steve Moore

Carina Bauer

Martin Kelly

Nancy Drapeau

Mathew Harris

Marco Barozzi

Run time – 00:36:36 mins

Links for Subhanjan

subhanjan@pitch.link

https://www.linkedin.com/in/subhanjansarkar

Marco Barozzi is the Founder of Expo Consulting, with experience of over three decades in the exhibitions and events industry. His journey began with key roles in prestigious companies like the Blenheim Group, Miller Freeman, and Reed Exhibitions. Later, he founded Expo Consulting, helping organisations succeed in the complex and dynamic world of trade shows and events.

Over the years, he has collaborated with numerous public institutions, SMEs, and event planners, sharing his expertise in trade show promotion, marketing strategy, project management, and exhibitor training. As the Country Manager of Fira Barcelona for the Italian market until 2022 and a faculty member of ICE/ ITA, he mentored numerous businesses and individuals, helping them navigate the intricacies of the event marketing landscape.

When not immersed in the world of events, Marco enjoys travelling, reading, listening to music, and spending quality time with family and friends. Macro says that these experiences inspire and fuel his curiosity for discovering new ideas and perspectives.

• Marco explains many of the issues that exhibitors need to understand before planning or embarking upon participation in a trade show or event. These include actions such as setting objectives, researching the pros and cons of particular events, and training staff to have the correct approach in the booth.
• At the same time, Marco says that exhibition organisers are often too obsessed with spaces and dimensions in a trade show, and do not pay enough attention to creating value for the exhibitor and the attendee. Marco advises that exhibitors should get better education about trade shows and take the help of consultants and specialists to create better engagement at trade shows.
• He also believes that only the very large and well-structured organisations are currently following up on visitors in the proper way. He discusses many other important trends, such as AI and its impact on the events industry.

Run time – 00:59:29 mins

Links for Subhanjan

subhanjan@pitch.link

https://www.linkedin.com/in/subhanjansarkar

Links for Marco Barozzi:

E-mail: mbarozzi@expoconsulting.it

Company website: www.expoconsulting.eu

X: @marco_mbarozzi

IG: @event_marketer57

LinkedIn: https://www.linkedin.com/in/marcobarozzi/

FB: https://www.facebook.com/marco.barozzi.39

Link to book – https://www.amazon.com/dp/B0F8VN4ZZQ?ref_=pe_93986420_774957520