『Thoughts on Selling - Value Selling, Sales Leadership, Sales Enablement Insights』のカバーアート

Thoughts on Selling - Value Selling, Sales Leadership, Sales Enablement Insights

Thoughts on Selling - Value Selling, Sales Leadership, Sales Enablement Insights

著者: Lee Levitt - Value Selling Sales Leadership Enablement Expert
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今ならプレミアムプランが3カ月 月額99円

2026年5月12日まで。4か月目以降は月額1,500円で自動更新します。

概要

Explore sales strategy, value selling techniques and mindset and sales enablement best practices with expert insights from leading sales experts. Hosted by industry veteran Lee Levitt, this podcast features raw, unfiltered insights from the sales leaders and innovators shaping the future of the modern sales profession. Join us to learn not just what to sell, but how to become the kind of leader who wins consistently. Connect to discuss your key sales challenges and opportunities here: meet.aceleragroup.comLee Levitt - Value Selling, Sales Leadership, Enablement Expert マネジメント マネジメント・リーダーシップ 経済学
エピソード
  • If Sales Is a Game, You Make the Rules — Chris Carter on AI, Preparation, and Winning on Your Terms
    2026/05/05

    Chris Carter has been in the SAP ecosystem for decades — and he's watched AI go from expert systems on a Commodore VIC-20 to a tool that's genuinely changing how enterprise companies forecast, plan, and sell. He's not impressed by the hype. He's impressed by the people who actually use it well.

    In this episode, Chris and Lee cover what separates the sellers who are winning right now from the ones firing off AI-generated emails into the void. Spoiler: it's preparation. It's curiosity. It's doing the work before you walk in the door.

    Chris shares how he uses Google Gemini to simulate industry-specific discovery — getting the AI to ask him questions one at a time before a customer call, so he shows up already thinking in their world. He breaks down the Gartner analytics maturity curve and why most companies are still stuck at "here's what happened" when the real opportunity is "here's how we change what's going to happen."

    He also tells the story of Shea — an SDR who cold-called Lee with bad CRM data, pivoted beautifully when challenged, and ended up as a coaching client who finished last year as number two on his team. The lesson? Stop selling the meeting. Sell the reason to show up.

    And then there's the question that anchors the whole conversation: if sales is a game, who makes the rules? For Chris, the answer is simple — and it changes everything about how he competes.

    What you'll hear:

    • Why consumer-grade AI is not the same as enterprise AI — and why both matter
    • How to use AI for preparation, not just production
    • The Peloton analogy that scared a room full of Oracle salespeople
    • Why a 0% response rate on a million AI emails is just laziness
    • The "stop selling the meeting" coaching insight that took Shea to #2
    • What it means to make your own rules of engagement

    Connect with Chris Carter:LinkedIn: Christopher M. Carter (Wisconsin)Speaker inquiries: christophermcarter.com

    Connect with Lee:Contact form: podcast.thoughtsonselling.comSchedule time: meet.acelera.group

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    22 分
  • Who Are You Being? — Gina Smith on Trust, Listening, and the Real Job of a Salesperson
    2026/04/30

    Gina Smith spent 27 years selling medical devices into hospital operating rooms — and she got there entirely by accident. No role models. No sales background. A career in HR she was tired of.

    One conversation with a sales manager who couldn't fill a role. And a "mercy interview" she then went out and won.

    In this episode, Gina and Lee dig into what actually drives sales performance in high-stakes, complex environments — and why it has almost nothing to do with product knowledge or closing technique.

    What we cover:

    • How Gina went from HR to 27 years in medical device sales — and why she was skeptical of salespeople herself
    • Why the best salespeople are introverts who learn to act like extroverts — not the other way around
    • The shift from OR presence to supply chain gatekeeping, and what it costs sellers who can't adapt
    • The "painful truth" principle: why telling customers what they don't want to hear builds more trust than protecting the relationship
    • "Who are you being?" — the question that reveals everything about a salesperson's intent
    • Why mapping out a sales process on the CFO's whiteboard won't fix the real problem
    • The difference between selling to people and serving them — and why buyers can always tell which one you're doing

    Gina now coaches founders and small sales teams through her practice at ginarsmith.com.

    Connect with Gina:LinkedIn: Gina R. SmithWebsite: ginarsmith.com

    Connect with Lee:podcast.thoughtsonselling.comLet's Talk: meet.acelera.group

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    25 分
  • Don't Bring Facts to a Feelings Fight: The Science of Persuasion and Trust in Sales
    2026/04/20

    Danny Bobrow has spent 36 years in marketing and communications. He discovered a hard truth about sales effectiveness: getting the phone to ring is only half the battle. What happens after it rings—how calls are handled, how trust is built, how resistance is navigated—determines everything.

    That discovery led him to create the Persuasion Blueprint, a framework built on brain science, first impression research, and hard-won lessons from mountaineering expeditions and adventure racing. His core insight: before you can persuade others, you have to persuade yourself.

    What we cover:

    • The three C's of persuasion: Caring, Connection, Collaboration—and why sequence matters
    • Mehrabian's research: why words account for only 7% of effective communication
    • The brain science of resistance: amygdala, limbic system, and why facts trigger fight-or-flight
    • The health club saleswoman who outsold everyone by letting prospects stay in control
    • "If you want to go fast, go alone. If you want to go far, go together."
    • Why the best salespeople are "patiently persistent and respectfully resilient"
    • The Sherpa model for coaching: running the race at your client's pace
    • How political polarization and fragmentation make persuasion skills more critical than ever

    Key insight: "People don't care how much you know until they know how much you care. And if you feel pressure, so will they."

    Connect with Danny:

    • Website: DannyBobrow.com
    • Complimentary Persuasion Scorecard available
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    40 分
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