This week on the SwimSwam Breakdown, we are discussing World Trials for the USA, Australia, and Canada.

Emma McKeon is an Olympic icon, an Australian swimming legend, and now a Swammer. At the Paris 2024 Olympics, McKeon became one of only 2 women in swimming to ever win 14 Olympic medals over her career, joining Katie Ledecky who accomplished the same feat at the same meet. SwimSwam caught up with McKeon after she had enjoyed some well-earned rest, recovery, and travel since Paris. The Aussie shared what her life has looked like since stepping away from swimming but also reflected on the leadup to her final meet. McKeon revealed that just 2-3 weeks out from Paris, she was contemplating not even going due to the severity of pain she was having in her shoulders. However, she was able to manage her injury through the Games and walk away with a gold, silver, and bronze, securing her legacy as one of the greatest Olympians ever.

What if we told you that the biggest business opportunity in swimming isn’t a tech suit, a sponsorship deal, or a world record — it’s the lane next to the one you grew up training in? In this episode of the SwimSwam Podcast, we dive into one of the most overlooked and underestimated business models in sport: learn-to-swim. Our guest? Two-time Olympian, NCAA Champion, and now CEO of Fintastic Swim Academy & Fintastic Brands — Nimrod Shapira. He launched his swim school with just $482 and zero outside investment. Today? It’s a multi-million dollar business that just exited to private equity — and he’s not done.