How do we define regenerative agriculture, and how do we move beyond ambition to action? In this episode, we’re joined by Santiago Gowland, CEO of the Rainforest Alliance, about the upcoming launch of its new Regenerative Agriculture Certification Standard. Other topics covered include the challenges associated with defining Regenerative Agriculture, the past, present and future value of certification schemes, the challenges facing key forest risk commodities like cocoa, coffee and tea, and what the future looks like for Rainforest Alliance. One Nine Nine (https://www.oneninenine.agency/) Murdoch Associates (https://www.murdochassociates.com/) Rainforest Alliance (https://www.rainforest-alliance.org/) Our Regenerative Agriculture Homepage (https://www.rainforest-alliance.org/issues/climate/regenerative-agriculture/) What is Regenerative Agriculture? (https://www.rainforest-alliance.org/insights/what-is-regenerative-agriculture/) Case study: Mount Kenya (https://www.rainforest-alliance.org/in-the-field/two-farmers-one-regenerative-approach-success-stories-from-mount-kenya/) Case study: Selva Maya (https://www.rainforest-alliance.org/regions/selva-maya/) 2024 Annual Report (https://www.rainforest-alliance.org/annual_report/2024/) Sustainable Agriculture Standard (https://www.rainforest-alliance.org/business/certification/the-next-evolution-of-rainforest-alliance-certification-more-accessible-more-impactful/)
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