The Strategic Side of Selling Assets: Insights from Auctioneer Zack Burgess' 30+ Years of Experience
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The Strategic Side of Selling Assets: Insights from Auctioneer Zack Burgess' 30+ Years of Experience
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Selling business assets, whether equipment, inventory, real estate, an entire estate, or a lifetime's worth of merchandise, can feel overwhelming. In this episode of Up In Your (Family) Business, host Todd Rimer sits down with Zack Burgess, owner of Burgess Auctions LLC, to explore how auctions can provide a fair, efficient, and surprisingly profitable way to sell your assets and reach the right buyers — locally, regionally, and worldwide.
With more than 28 years of experience, thousands of auctions, and a deep understanding of shifting market conditions, Zack breaks down what family business owners need to know before selling anything of value. He explains why auctions can generate significantly higher returns than private sales, how technology has reshaped the auction industry, and what steps sellers can take to maximize results.
Whether you're preparing for a transition, clearing excess inventory, restructuring your business, or simply exploring your options, this conversation will help you see auctions not just as an exit, but as a strategic tool for protecting value, preserving legacy, and creating opportunity.