How do you pitch your business without sounding salesy? Dr. Forbes Riley was handed a pen at an audition and told a story about her mother instead. That answer launched a career of more than 1,500 television episodes, 197 infomercials, and $2.5 billion in product sales. In episode 2 she shares how she built a million dollar business in nine months without running a single ad, and what she has learned about getting to yes when selling makes you uncomfortable.
The question she was asked at an audition, and why she answered it with a memory instead of a sales line
How she filled her first paid rooms with no ad budget, four years before she ever bought an ad
What her daughter spotted in 197 infomercials that Forbes had been doing for decades without ever naming it
Forbes is one of the most generous, most alive people I know, and this conversation shows you why.
Connect with Dr. Forbes Riley:
Dr. Forbes Riley is an award-winning television personality, entrepreneur, author, and inventor, widely known as the Queen of Pitch. She has appeared in more than 1,500 television episodes and 197 infomercials, and today she teaches entrepreneurs, speakers, and coaches how to communicate their value, pitch with confidence, and get to yes.
🌐 Website: https://forbesriley.com
✨ Pitch Secrets Masterclass: https://www.pitchsecretstraining.com/
📚 Pitch Secrets A to Z book: https://pitchsecretsbook.com
📸 Instagram: https://www.instagram.com/forbes_riley
👍 Facebook: https://www.facebook.com/forbes.tvhost
▶️ YouTube: https://www.youtube.com/@ForbesRileyFANpage
Connect with Cindy:
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