In this episode of The Southern Shmooze, Grant sits down with Ester Shamba, founder of Gratitwood, to talk about creativity, entrepreneurship, community, and the story behind the business she’s built.
Ester’s work through Gratitwood is rooted in transforming wood into meaningful, handcrafted pieces, but the conversation goes well beyond what she makes. Grant and Ester dig into how Gratitwood came to be, what it takes to turn a creative idea into a real business, and the experiences that have shaped Ester along the way.
They talk about the realities of building something from the ground up, finding your place in Atlanta’s small-business community, staying connected to the purpose behind your work, and what she’s learned as Gratitwood has grown.
It’s a conversation about craftsmanship and entrepreneurship, but also about the people and stories behind the local businesses we interact with every day.
And that’s really what The Southern Shmooze is all about: getting to know the neighbors behind the businesses, organizations, and ideas that make Atlanta feel like Atlanta.
A little behind-the-scenes note: This episode took almost six months to get on the books. Schedules didn’t line up, life happened, and we just kept following up until we finally made it happen. A pretty good reminder for anyone building a business, a relationship, or really anything: patience and follow-through go a long way.
👉 Find Ester and Gratitwood in The Southern Shmooze Directory: https://pro.southernshmooze.com/pro/gratitwood
👉 Learn more about Gratitwood: https://www.gratitwood.com/
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