『The Show Must Go On Sale!』のカバーアート

The Show Must Go On Sale!

The Show Must Go On Sale!

著者： SpotCo & Broadway Podcast Network
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概要

 More than two decades ago, Tom Greenwald Co-Founded SpotCo, one of the leading Broadway advertising and marketing agencies, and kicked off a decades long career in theater marketing. Today, he’s taking you behind the curtain in the “The Show Must Go On Sale.” Featuring past collaborators, producers, marketers, and friends, hear first hand what it takes to sell a show. In a world where word of mouth is king and queen, marketing is the court jester. Prepare to be entertained.SpotCo & Broadway Podcast Network アート エンターテインメント・舞台芸術 マーケティング マーケティング・セールス 経済学
エピソード
  • #7 - Casting (And Recasting) a Wide Net: Keeping the Show Fresh with Tom Kirdahy

    #7 - Casting (And Recasting) a Wide Net: Keeping the Show Fresh with Tom Kirdahy
    2026/01/30
    He’s produced some of New York's biggest hit musicals including JUST IN TIME, HADESTOWN, and LITTLE SHOP OF HORRORS, powerful plays like THE INHERITANCE and THE PIANO LESSON, and movies including 2025’s KISS OF THE SPIDERWOMAN. Now, he’s unpacking his talent first approach with The Show Must Go On Sale host Tom Greenwald. A tale of two Toms, hear all about keeping casting playful, producing stories that need to be heard, and even a tease of what’s on deck for Kirdahy. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    41 分
  • #6 - Planning for Success, Selling Something Original, and Shows That Have PURPOSE with Rashad V. Chambers

    #6 - Planning for Success, Selling Something Original, and Shows That Have PURPOSE with Rashad V. Chambers
    2026/01/16
    Producer, Executive Director, Lawyer, and now podcast guest! For the past decade, Rashad V. Chambers has been producing new and exciting works on stage. Now he sits down with SpotCo Co-Founder Tom Greenwald to talk about his hit Broadway runs with FAT HAM, TOPDOG/UNDERDOG, and last seasons PURPOSE, his leadership with New York City’s Gay Men’s Choir, and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    36 分
  • #5 - Making a Star, Being Meaningful but Still Entertaining, and Causing Controversy with Rachel Sussman

    #5 - Making a Star, Being Meaningful but Still Entertaining, and Causing Controversy with Rachel Sussman
    2025/12/19
    One of the new guard Broadway Producers, Rachel Sussman is championing shows that challenge audiences. Her roster includes political hits “What The Constitution Means To Me,” “Suffs,” and this season's “Liberation,” shows that break the form, including “The Woodsman” and “Just For Us,” and now The Show Must Go On Sale Podcast. Together with SpotCo co-founder Tom Greenwald, they unpack the rise of star-driven shows, trusting the audience, and the evolving climate on Broadway. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    43 分
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