In this episode of the Shine Bright Academy podcast, Elodie Levasseur explores the concept of consistency in the context of creativity and business.

She argues that the struggle many face with consistency is often rooted in fear rather than a lack of discipline.

By sharing personal experiences, she emphasizes the importance of creating from a place of desire rather than fear, highlighting how devotion to one's passions can lead to more authentic and impactful work.

Elodie encourages listeners to reflect on their own practices and consider how desire can transform their approach to consistency and creativity.

Takeaways

• Consistency is often mistaken for discipline, but it's rooted in fear.
• Creating from fear leads to self-pressure and burnout.
• Devotion to one's desires can lead to effortless consistency.
• Authenticity in creation resonates more than algorithmic strategies.
• Fear-based creation invites scarcity, while desire-based creation invites momentum.
• Feeling fear is natural; acknowledging it can unlock creativity.
• Returning to desire can help regulate emotional states and enhance creativity.
• Your work becomes impactful when it stems from genuine desire.
• The best creations come from a place of authenticity and connection.
• Reflecting on where desire is lacking can change how you show up.

Chapters

00:00 The Struggle with Consistency

02:56 Fear vs. Desire in Creation

05:53 The Power of Devotion

09:12 Navigating Fear and Creativity

consistency, fear, desire, creativity, devotion, business growth, self-pressure, authenticity, visibility, emotional regulation

Summary:

In this podcast episode, Elodie Levasseur discusses the overwhelming feelings that often accompany the end of the year, emphasizing the importance of slowing down and integrating experiences rather than rushing through them.

She highlights the need for self-care, mindfulness, and embodiment, encouraging listeners to reflect on their year and embrace their journey without the pressure of perfection.

Elodie shares personal insights and practical tips for navigating the holiday season with grace and presence, reminding us that our value is not determined by our productivity but by our ability to be present and authentic.

Takeaways:

• The end of the year can feel overwhelming due to various pressures.
• December should be a month of integration, not just doing.
• Safety is found in the body, not in overthinking.
• Overwhelm is a sign of being full, not behind.
• Embodiment involves grounding and processing experiences.
• Self-compassion is essential during busy times.
• Your pace is your path; avoid comparing yourself to others.
• Reflection helps recognize growth and achievements.
• You can celebrate the season without numbing yourself.
• Your presence and honesty are more valuable than productivity.

• 
  

Keywords: year-end overwhelm, December integration, self-care, emotional well-being, mindfulness, embodiment, personal growth, reflection, safety in the body, presence

In this episode of the Shine Bright Academy Podcast, I speak with Cindy Gallop, a brand and business innovator, consultant, coach and keynote speaker. Mainly she is the visionary founder of MakeLoveNotPorn, the world's first user-generated, human-curated social sex video sharing platform.

Cindy shares her journey from a successful career in advertising to pioneering sex tech, emphasising serendipity over strict planning, and advocating for women empowerment.

She discusses the importance of real-world sex education, the challenges of running a disruptive business, and the personal philosophy that has driven her success.

Cindy also offers insights into leveraging LinkedIn for business growth and encourages a rethinking of aspirational culture.

This is sexy! Have a listen:

00:59 Cindy Gallup's Career Shift: From Advertising to Entrepreneurship

05:00 The Birth of Make Love Not Porn

09:12 Empowering Women Through Entrepreneurship

18:42 Reinventing Aspirational Culture and Promoting Consent

25:31 Learning from Experience

26:01 Navigating Diverse Career Paths

26:28 Challenges in Building Make Love Not Porn

28:00 Changing the World with Sex Tech

31:02 The Power of Community and Resilience

33:38 Reflections on Early Life and Entrepreneurship

34:48 The Importance of Personal Happiness

40:49 Balancing Work and Personal Life

43:42 Final Thoughts and Call to Action

Connect with Cindy:

Website: https://cindygallop.com/ / https://makelovenotporn.tv/

Linkedin: https://www.linkedin.com/in/cindygallop/

Substack: https://dearcindy.substack.com/

If you want to be part of the podcast please apply here: info@theshinebrightacademy.com

Website: www.theshinebrightacademy.com

Instagram HERE

In this episode of the Shine Bright Academy podcast, We welcome Polly Lavarello, a business mentor, evergreen marketing expert, and growth strategist, who shares her remarkable journey of resilience and determination.

After significant life changes, including a divorce and moving back to the UK with two young children, Polly established her own marketing agency and coaching business.

Specialising in Facebook ads and combining mindset work with effective marketing strategies, she has empowered countless women entrepreneurs.

Polly discusses the importance of mindset, overcoming obstacles, leveraging social media, and the significance of establishing a profitable niche.

Engaging and insightful, this episode is filled with valuable advice and personal anecdotes that can inspire aspiring entrepreneurs to achieve their business goals.

00:00 Introduction to Shine Bright Academy Podcast

00:10 Polly’s Inspirational Journey

02:17 Overcoming Adversity and Building a Business

04:26 Accidental Entrepreneur: From Parenting Magazine to Marketing Agency

07:15 The Importance of Mindset in Achieving Success

10:35 Focusing on Women Entrepreneurs

12:52 Advice for Aspiring Entrepreneurs

16:50 Identifying a Profitable Niche

19:37 Balancing Personal Passion and Business Needs

22:09 Rediscovering My True Calling

22:50 Balancing Profitability and Passion

23:46 Consistency in Marketing Strategies

23:59 Leveraging Social Media Effectively

26:01 Navigating Obstacles and Setbacks

32:17 Balancing Business Success and Personal Freedom

35:48 Parting Advice for Aspiring Entrepreneurs

37:43 Missed Opportunities in Business

Connect with Polly:

Website: https://pollylavarello.com/

Instagram: https://www.instagram.com/pollylavarello/

Listen to her podcast: https://open.spotify.com/show/6CzOHhMgiJgYolJkkdsdtG?si=c3abc1f7fe5045cf

Connect with Elodie:

info@theshinebrightacademy.com

www.theshinebrightacademy.com

Instagram

I am super excited to share with you my amazing conversation with Sarah Farmer! 

Sarah is the founding director of EMR Consulting, a coach, a mentor, a facilitator and a constant. But she is also a mum of 2 wonderful children! 

She specialises in empowering her clients to build self awareness, confidence, leadership and business skills to achieve their true potential. 

She is an expert in the impostor syndrome and she has just launched a book Leader Unleashed on how to become one of the most highly valued members of the executive team in your first 90 days. 

I really enjoyed the authentic, raw, unfiltered discussion! 

We talked about: 

• Career background and the pivot to entrepreneurship 
• Inspiration to start her coaching business 
• The IT sector and how it puts you down 
• Stress indicators 
• The control and strength we have 
• Bullying at work
• Nervous system management 
• Clear the fog 
• The 5 step system to create self belief 
• Confidence
• The Imposter meter 
• Authenticity 
• What leaders don’t ask 
• Pain and pleasure 
• The biggest fear 
• Coaching and feedback 
• Resilience as an entrepreneur  
• Joy of coaching 
• Lessons from transitions 
• Change process 
• Sales process 
• Work/life balance

Sarah’s quotes: 

“ Everything I did has taken me to where I am today” 

“ I always thought I was strong but I did it the wrong way” 

“ I remember the power of walking away and feeling like I am never going to let this happen again!” 

“You can’t be performing, making decisions, or communicating when you are feeling the fog.” 

“Understand what is driving your mindset and how you make decisions is vital.” 

“You don’t have to be perfect 100% just be aware.” 

“We are so governed to avoid pain rather than exploring pleasure, we don’t realise what we like.” 

“If we don’t know our purpose, why we are doing what we do, it’s so easy to get derailed.”

“If you are not gaining joy from what you do you are in the wrong job” 

“You can’t tell people what they want - you have to help them see what they are missing.” 

“ What if we just stop making it about us winning business and just about understanding what people need.” 

“Dream big and just do it!” 

“What do you want to be when you grow up? Age is just a number” 

Connect with Sarah Farmer: 

Website: https://www.emr-consulting.co.uk/ 

Connect: https://www.instagram.com/sarahfarmerexeccoach/ 

Linkedin: https://www.linkedin.com/in/sarah-farmer-coach/ 

Get the book: https://www.amazon.com/Leader-Unleashed-Become-members-executive-ebook/dp/B0BYKBSRVW 

Connect with Elodie 

info@theshinebrightacademy.com 

https://www.theshinebrightacademy.com/

https://www.instagram.com/elodie_leadership_coach/

Want to be a guest on the podcast send me an email: ⁠info@theshinebrightacademy.com⁠ 

I am super excited to share with you my amazing conversation with Emma Sexton. 

Not only Emma helps creative leaders into the C-Suite but she also advises on branding. 

She is also the founder of the Inside out community for in-house creative leaders and creative expert in-residence at King’s College London and Imperial College London, within the entrepreneurial institute. 

The discussion was amazing, learning about Emma’s entrepreneurial journey, the test and learn experiments and the importance of emotional intelligence when running your own business was fascinating and inspiring! 

We talked about: 

• Owning your own creative agency 
• Setting up a business 
• The entrepreneur’s journey 
• Financial freedom 
• Change and reinvention 
• Business growth 
• Micro-failures 
• Learnings 
• The big leap 
• Visionning 
• Membership 
• Work/life balance 
• Creating a sustainable business 
• Letting go 
• Personal development 
• Emotional inteligence 

Emma’s quotes: 

“Nothing prepares you to run a business that actually running a business.” 

“Creative problem is a big skill when I owned my own business” 

“Reframe failures, when you step into the unknown.” 

“Everything I have learnt today is from testing and learning experiment, failing fast, without spending too much money!” 

“The wrong time is to keep delaying things” 

“Working is creation, a place where I create”

Connect with Emma: 

Website:https://www.emmasexton.com/ 

Connect: https://www.linkedin.com/in/emmasexton/ 

Connect with Elodie 

info@theshinebrightacademy.com 

https://www.theshinebrightacademy.com/

https://www.instagram.com/elodie_neuro_coach/

I am super excited to share with you my amazing conversation with Natalia Ramsden. 

Natalia is the founder of SOFOS Associates, a business psychologist and a management consultant. She launched the first London premium personal cognitive optimisation clinic working with individuals to leverage the full power of their brain. 

The discussion was fascinating - especially after studying Neuroscience Coaching, understand how you can develop your cognitive ability and change your behaviour for positive outcome is key to your success. 

We talked about: 

• The understanding of the human brain
• The entrepreneurial journey 
• Brain health for enhancement focus 
• Your brain as your greatest asset
• Alzheimer prevention 
• Healing vs prevention 
• Being a mum and an entrepreneur 
• The future of executive development 
• Business development and overseeing the clinic
• Managing your day and making time to learn 
• Right balance between all the demands 
• Inspiration from innovation 
• Values and what you are trying to achieve 
• The brain and heart connection 
• Brain optimisation 
• Tiredness being normalised 
• Sense of vitality 
• Oxygen in brain 

Natalia’s quotes: 

“ We are at a fascinating cross road, knowing that we can change our brain for the better.” 

“ We went beyond prevention, to go to enhancement. Revolutionary!” 

“ There is not just one part of my role that is cognitively too hard for me to grasp, the hardest thing is to spread myself across multiple demands.” 

“Being at the forefront of something that is pioneering is so inspiring” 

“Tracking the change of clients is hugely inspiring” 

“The brain is what enables you to run your marathon or repair quickly if you have an injury” 

“ You shouldn’t wake up in the morning and feel tired in an hour or two - something is not working as well as it could” 

“Find something you are passionate about and you enjoy.” 

“The brain is dynamic and changes throughout your life” 

Connect with Natalia: 

Website: https://sofosassociates.com

Connect: https://www.linkedin.com/in/natalia-ramsden/

Discover :

Muse - headband meditation - sleep meditation 

Connect with Elodie 

info@theshinebrightacademy.com 

https://www.theshinebrightacademy.com/

https://www.instagram.com/theshinebrightacademy/

Today we are talking with Personal Brand Strategist and Brand Photographer Petra Gatto.

Petra is also a wife, mother of 2 beautiful boys, daughter, friend and more! She used to run a successful destination wedding agency.

She is an advocate when it comes to empowering women to share their story and follow their dreams.

We discussed :

• From destination wedding agency to brand photographer
• Burnout and health issue
• Following your heart and your passion
• Transitioning from advertising agency to entrepreneur
• Transform your hobby/passion into a business
• The learning of being an entrepreneur
• Am I too old to change my career ?
• The tools to help navigating the ebbs and flows of entrepreneurship
• The gift of asking for help
• How to find balance
• How to stay inspired
• How self care is so important and what it means
• Morning routine to start energised and focused
• The importance of brand foundation before you start your business

Connect with Petra:

Website: www.petragatto.com

Connect on social media: @petra_gatto

https://www.linkedin.com/in/petra-gatek-6029a314/?originalSubdomain=uk

Discover : Be More Audrey Club - https://www.audreyonline.co.uk/ 

Connect with Elodie

Email: info@theshinebrightacademy.com

https://www.theshinebrightacademy.com/

https://www.instagram.com/theshinebrightacademy/

Petra’s Full Bio:

Petra Gatto is Personal Brand Strategist and Brand Photographer based in London and in Prague. Her passion & talent to bring out the best in female entrepreneurs evokes a powerful personal branding presence that amplifies their purpose and business. Petra’s extensive marketing & branding expertise provides clear steps to help them elevate their visibility & success. She empowers them to show up authentically, sharing their story with brand photos that create a deeper human connection with their audience.

Petra has combined her formal marketing degree with her passion for photography plus nearly twenty years as an entrepreneur to teach others how to build a brand with purpose and integrity.