From intimate community to transformational business movement, She Leads Live is where women entrepreneurs step into their full power and scale with intention.

I am thrilled to welcome you back and to finally share everything we have planned for She Leads Live in New York City on November 6–7. This is not another overwhelming mega-conference. It is a curated, deeply connected environment designed for serious women entrepreneurs who are ready to expand their vision, their revenue, and their global reach. From the moment you arrive, every detail is crafted to support your growth as both a leader and a founder.

We kick things off Thursday at the stunning M.M.LaFleur Bryant Park Showroom for a high-quality networking session complete with a special $50 credit toward their incredible professional women’s clothing. For our VIP guests, the evening continues inside a multi-million-dollar Manhattan property staged by Cheryl Eisen of IMG New York City, featuring poet Janna Willoughby-Lohr and an investing panel focused on unlocking capital for women-owned businesses.

Friday is our full conference day at the Renaissance Marriott Chelsea Hotel, beginning with networking and vendors at 8:15 AM. You will hear from remarkable experts including Carol Frazier on dance as a high-performance tool, Dr. Sharon Melnick on AI and personal power, media leaders from Forbes Women on how to pitch your story, and entrepreneurs redefining leadership, digital presence, impact, and global expansion. These are high-value conversations that connect directly to the realities of running, scaling, and sustaining a business today.

What sets She Leads Live apart is not just the content, it is the environment. Women walk away with real deals, new partnerships, expanded confidence, and extraordinary momentum. This is your invitation to invest in yourself, make strategic connections, and step boldly into what comes next.

Join me for She Leads Live in NYC. I cannot wait to welcome you into the room!

Chapters

🎙️ 00:55 Upcoming She Leads Live Conference Overview

🌟 01:43 VIP Evening Experience with Women Leaders

📅 02:51 Inside Day One at She Leads Live

🚀 03:38 Celebrating Women’s Success Stories

🤝 09:04 The Power of Face to Face Networking

💰 13:14 Special Discount Offer Code for She Leads Live Tickets

📣 14:50 She Leads Live Event Invitation

🎤 22:06 Inside Day Two at She Leads Live

📈 30:43 How She Leads Live Drives Real Business Growth

✅ 36:26 Join Us and Take Action

Links
She Leads Live Event Tickets: www.eventbrite.com/e/1043959088737/?discount=TheSheLeadsPODCAST

Connect with Adrienne Garland at the She Leads Live conference and visit the link to reserve your spot, take advantage of the special discount, and step into a room where your leadership and vision belong.

Website: https://www.papercraftmiracles.com/
LinkedIn: https://www.linkedin.com/in/janna-willoughby-lohr/
Check out Papercraft Miracles, connect with Janna on LinkedIn, and explore her sustainable handmade creations to get inspired to build with purpose and lead with heart.

Reach out to Adrienne: hello@sheleadsmedia.com

Visit our website: www.sheleadsmedia.com

Join us at the upcoming She Leads LIVE 2025 conference in NYC on November 6th & 7th. Learn more at sheleadsmedia.com

"I love ♥️ listening to The She Leads™ Podcast!” If that thought crossed your mind at any time while listening to our special show, I’d love it if you would take a moment and give our podcast some love too. To do so, simply Rate, Review & Follow Us on Apple Podcasts & Spotify. Taking this simple action helps my team and I to spread the word about all the incredible guests featured on The She Leads Podcast and contributes overall to helping women leaders and entrepreneurs everywhere! 🗺 Also, if you haven’t done so already, please +follow the podcast so you never miss an episode. Thank you so much!!

— Adrienne

From poet to paper artist and conscious entrepreneur, Janna Willoughby-Lohr shares how she built a purpose-driven company that proves creativity and sustainability can spark community, connection, and real economic change.

Janna is the founder and lead artist of Papercraft Miracles, an eco-friendly handmade paper art studio in Buffalo, New York, creating everything from plantable seed paper to realistic paper flowers for clients like Lionel Richie, Lowe’s, Pinterest, and Capital One. Named a Top 10 NAWBO Woman Business Owner of the Year and featured on discovery+’s Meet Your Makers Showdown, Janna has carved out a powerful space in the art and business world by choosing impact over unchecked growth.

Her journey began with financial limitations that led her to Warren Wilson College, where she unexpectedly discovered the book arts department and experienced a spiritual awakening through papermaking. When traditional programs failed to support her vision, she built her own major, combining business, creative arts, and social work, at just nineteen years old. That innovative mindset taught her early on that artists don’t just need technical skill, they need communication, confidence, and courage to own their voice.

In our conversation, Janna dismantles the myth that artists can’t thrive financially and challenges the toxic “fempreneur” culture selling unrealistic success. Instead, she offers a framework of conscious entrepreneurship grounded in sustainability, community, and stakeholder-focused models like B Corps. She shares practical insights on scaling with intention, overcoming imposter syndrome, and designing businesses that honor both people and the planet.

We also dive into authenticity in leadership, the evolution of women’s roles in business, and the rising demand for connection in a digital age. Janna’s work proves that handmade, meaningful experiences can combat isolation and rebuild community, and that women entrepreneurs are uniquely positioned to lead this shift. This episode is an inspiring reminder that your creativity, your voice, and your vision matter more than perfection.

Tune in to hear how Janna is redefining success and lighting the path for purpose-driven founders everywhere.

Chapters

👋 00:56 Meet Janna Willoughby-Lohr

🎓 02:47 Discovering Purpose and Building a Business

🎨 06:02 Navigating the Realities of the Artist’s Path

👩‍💼 13:56 Women Leading and Redefining entrepreneurship

📉 23:25 Rethinking Growth and Sustainable Business

🤖 24:54 Understanding AI’s Impact on Creativity and Society

🛍️ 29:20 How Consumer Choices Shape Corporate Behavior

🌿 34:24 Building Papercraft Miracles with Sustainability

❤️ 39:10 Human Connection as the Heart of Leadership

Links
Website: https://www.papercraftmiracles.com/
LinkedIn: https://www.linkedin.com/in/janna-willoughby-lohr/
Check out Papercraft Miracles, connect with Janna on LinkedIn, and explore her sustainable handmade creations to get inspired to build with purpose and lead with heart.

Reach out to Adrienne: hello@sheleadsmedia.com

Visit our website: www.sheleadsmedia.com

Join us at the upcoming She Leads LIVE 2025 conference in NYC on November 6th & 7th. Learn more at sheleadsmedia.com

"I love ♥️ listening to The She Leads™ Podcast!” If that thought crossed your mind at any time while listening to our special show, I’d love it if you would take a moment and give our podcast some love too. To do so, simply Rate, Review & Follow Us on Apple Podcasts & Spotify. Taking this simple action helps my team and I to spread the word about all the incredible guests featured on The She Leads Podcast and contributes overall to helping women leaders and entrepreneurs everywhere! 🗺 Also, if you haven’t done so already, please +follow the podcast so you never miss an episode. Thank you so much!!

— Adrienne

From Germany to California, Dr. Christiane Schroeter shares how a lifelong fascination with creating value and visibility shaped her journey from professor to bestselling author, speaker, and business coach helping entrepreneurs thrive with clarity and confidence.

Christiane’s story begins in Germany, where childhood curiosity about TV commercials planted the seeds of her entrepreneurial spirit. That spark eventually led her to the United States, where she built an acclaimed career as a university professor in marketing, innovation, and entrepreneurship. But her impact soon expanded far beyond the classroom as she ventured into podcasting, publishing, and coaching, reaching thousands of entrepreneurs eager to learn how to scale with both purpose and wellness.

Along the way, Christiane faced pivotal turning points, from overcoming imposter syndrome to claiming her place in a saturated book market. She discovered the power of persistence through her Petite Practice™ framework, which emphasizes small, consistent actions over perfectionism. This approach not only helped her complete her dissertation but also fueled her rise as a three-time bestselling author and the host of the globally ranked Happy Healthy Hustle Podcast.

At the heart of her message is a refreshing reminder: success doesn’t come from burning out, but from building balance. Christiane models this truth by integrating fitness, wellness, and family into her entrepreneurial journey — proving that self-care is not a distraction but a strategy. For women leaders especially, her advice to cultivate quiet confidence, build community, and trust in their unique strengths offers a blueprint for scaling past barriers with grace and power.

This conversation is equal parts inspiring and practical, offering mindset shifts, business strategies, and wellness practices you can apply immediately. Tune in to hear Dr. Christiane’s wisdom and discover how to align your life, leadership, and legacy with what matters most.

Chapter
👩‍🏫 00:55 Meet Dr. Christiane Schroeter and Her Journey

🌍 02:21 From Germany to California Building a Global Career

💡 03:55 Growth Mindset Lessons for Entrepreneurs

🎯 08:28 Creating Impact with Purpose-Driven Business

🧘‍♀️ 18:40 Balancing Wellness and Entrepreneurship

✨ 30:57 Confidence as the Key to Business Success

🤝 34:46 Building Community to Strengthen Confidence

🌟 36:39 Discovering Superpowers Through Connection

Links
Website: doctorchristiane.com
Instagram: @doctor.christiane
YouTube: @doctor.christiane
Check out Dr. Christiane Schroeter’s website to explore her Petite Practice™ framework, connect with her on Instagram and YouTube for high-energy, results-driven content, and dive into her Happy Healthy Hustle Podcast for strategies to grow your business while living in balance.

Reach out to Adrienne: hello@sheleadsmedia.com

Visit our website: www.sheleadsmedia.com

Join us at the upcoming She Leads LIVE 2025 conference in NYC on November 6th & 7th. Learn more at sheleadsmedia.com

"I love ♥️ listening to The She Leads™ Podcast!” If that thought crossed your mind at any time while listening to our special show, I’d love it if you would take a moment and give our podcast some love too. To do so, simply Rate, Review & Follow Us on Apple Podcasts & Spotify. Taking this simple action helps my team and I to spread the word about all the incredible guests featured on The She Leads Podcast and contributes overall to helping women leaders and entrepreneurs everywhere! 🗺 Also, if you haven’t done so already, please +follow the podcast so you never miss an episode. Thank you so much!!

— Adrienne