Hosts Tina Strachan and Natasha Rai interview publishing professional and author Kelly Doust about her two-decade career across major and independent publishers, writing eight books, and launching Publishing Curious after redundancy to educate authors via a Substack and one-on-one services (strategy calls, pitch development, manuscript assessment). Kelly explains why publishing can feel opaque, compares indie versus major houses (advances vs attention and lead-title status), and urges writers to join communities and educate themselves. She outlines acquisitions meetings (key roles include publishing, sales, marketing/publicity, and sometimes finance) and notes lists and schedules shift. She discusses what drives sales—sharp hooks, targeted retailers (including Big W and deep-discount stores), endorsements, author engagement—and changing bestseller benchmarks (5,000 as the new 10,000). The episode also covers parallel importation, lobbying government, and AI’s impacts on submissions, workflows, and creator protections.

00:00 Podcast Intro
00:56 Meet Kelly Daoust
02:01 Kelly Career Journey
04:22 Why Publishing Feels Opaque
06:49 Publishing Curious Services
09:20 Indies Versus Big Five
11:27 Building Writing Community
15:38 Inside Acquisitions Meetings
25:06 How Publishers Allocate Budget
29:38 Debut Novel Spotlight
31:39 Retail Reality Check
33:15 What Actually Sells
36:48 Defining Good Sales
37:50 Algorithms Vs Local Authors
39:42 Parallel Importation Explained
41:10 Lobbying And Creator Rights
42:15 AI In Submissions
44:47 AI Editing And Bias
50:34 AI Flooding Amazon
51:55 Kids Books Are Different
53:09 Back To Publishing
54:08 Best Advice For Debuts
56:47 No Formula For Bestsellers
58:24 Podcast Wrap Up

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