エピソード

  • When Life Interrupts Your Podcast
    2026/08/10
    Strategies for Pausing and Returning to Your PodcastEvery long-term podcaster will inevitably experience life interrupting their podcast.From health crises to business pivots, sudden losses to overwhelming workloads, these unexpected events can make even the most essential shows feel unsustainable.What is the real challenge? It's not the interruption itself, but how we respond to it, and especially the shame, guilt, and paralysis that can follow when our show goes quiet.Learn practical ways to navigate interruptions with honesty and intention, stay anchored to your podcast’s real purpose, and prepare for the inevitable challenges ahead. Resilience tools, such as batching episodes and creating a topic bank, can make comebacks easier. Your audience ultimately values what you’re building, even through difficult seasons.Subscribe to get my latest content in My Podcast Guy NewsletterA few key takeaways:Permission to Pause: Give yourself grace to pause or reduce your schedule. Taking a break isn’t failure—an honest update builds more trust than silence.Stay Anchored in Your Why: Even when you’re not publishing, revisit your podcast’s purpose regularly. The connection to your core reason is stronger than any publishing streak.Don’t Let the Gap Take Over: When you’re ready to return, acknowledge the break briefly—then get back to the work and value that brought your listeners in the first place.FAQ'sWhat should I do when a life interruption makes it hard to keep podcasting?When a life interruption makes podcasting difficult, give yourself permission to pause rather than treating it as a failure, and communicate honestly with yourself and your audience if appropriate. Staying anchored to your podcast’s purpose and being open about necessary changes builds lasting trust and clarity.How can I prepare my podcast in advance for unexpected breaks or emergencies?You can prepare your podcast for unexpected breaks by developing systems like batching episodes in advance, creating topic banks, and using production checklists, which provide resilience and make restarting much easier. These tools help you maintain momentum and return with less confusion after a pause.Why is being honest with podcast listeners during tough times better than going silent?Being honest with listeners during difficult times fosters more trust than going silent, as brief, open acknowledgment reassures your audience and helps maintain their connection. Silence often creates confusion, while honest communication strengthens your relationship and upholds your podcast’s integrity.You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.Recorded at 511 Studios - Columbus, OH (and you can too!)https://creativecommons.org/licenses/by-nd/4.0/Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBCopyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    4 分
  • What Loyal Listeners Can Tell You About Your Podcast Why
    2026/08/03
    Why Loyal Listeners Hold the Key to Your Podcast’s Deeper PurposeForget download numbers and vanity metrics. The people who consistently show up, reach out, and respond to your episodes—they’re holding up a mirror to your podcast’s true value.Let's talk about the power of listener feedback, learn how to pay attention to the language your audience uses, and discover practical steps for using that feedback as a strategic tool. Whether you’ve been at this a while or are looking to realign your show’s purpose, today we’ll explore how your most engaged listeners can become your best strategic advisors.Subscribe to get my latest content in My Podcast Guy NewsletterTheir feedback illuminates not just IF your content is landing, but WHY it matters in the first place. Here’s what I’ve seen work for seasoned hosts:Listen to the language. Notice the words your most engaged listeners use when they reach out. Their descriptions of your show’s value can be more honest—and useful—than your official pitch.Find the episodes that spark conversation. It’s not about vanity metrics, but about which topics create real engagement and follow-up questions. Those moments show where your “why” is resonating.Invite them in. Directly ask loyal listeners what keeps them coming back. The answers will often surprise and humble you—and point to what your show really delivers.FAQ'sHow can loyal listener feedback help clarify my podcast's "why"?Loyal listener feedback acts as a mirror to reveal how your audience truly experiences your show and the value they find in it, sometimes in clearer terms than your own descriptions. According to Brett Johnson, My Podcast Guy, these insights often highlight what your content is actually delivering and can confirm or even redefine your podcast's current purpose 01:09.What practical steps can I take to use listener feedback strategically in my podcast?Brett Johnson, My Podcast Guy, suggests gathering your last three to five pieces of listener feedback, looking for repeated themes and the language listeners use, and comparing those insights to your podcast's current "why" statement 03:22. This reflection helps you spot gaps or alignment and inform decisions about your show's focus and messaging.Why should I trust loyal listeners over analytics to guide my podcast direction?Loyal listeners are your best strategic advisors because they're already invested and often more clear about your show's true value than you are, as Brett Johnson, My Podcast Guy, explains 04:10. Their feedback captures the real impact of your podcast, while analytics often miss these meaningful insights.You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.Recorded at 511 Studios - Columbus, OH (and you can too!)https://creativecommons.org/licenses/by-nd/4.0/Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBCopyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    5 分
  • Choosing Guests Who Serve Your Podcast Purpose Not Just Your Ego
    2026/07/27
    Making Every Guest Count Toward Your Podcast’s MissionAre your guests truly serving your podcast’s purpose, or are they there to boost your networking or ego?A meaningful guest strategy starts with your listener’s needs, how to develop intentional criteria for your guest list, and why every guest should be an extension of your show’s promise. Get ready for practical reflections and actionable steps to realign your guest choices with the why that keeps you and your audience coming back.Subscribe to get my latest content in My Podcast Guy NewsletterHere are 3 takeaways to help you recalibrate your guest strategy:Start with your listener. Ask: Who are they, and what perspective do they truly need that they’re not getting elsewhere?Build a guest criteria list. Identify 3–5 qualities or areas of expertise a guest must bring to meaningfully serve your audience.Reframe your invites. Instead of “I’d love to have you on,” try “Your perspective on [X] would really serve my listeners who are navigating [Y].” This attracts better-aligned guests and results in more focused, useful episodes.FAQ'sHow can podcasters choose guests who truly serve their show's purpose?Podcasters should select guests based on whether they address their audience's specific needs and align with the show's core "why," rather than personal interests or guest availability. Brett Johnson, My Podcast Guy, recommends creating intentional criteria focused on listener value to ensure each guest contributes meaningfully to the podcast's mission.What is a guest criteria list for a podcast and how do you use it?A guest criteria list is a set of three to five specific qualities or expertise areas every guest should have to genuinely serve the podcast's audience. By evaluating potential guests against this list before inviting them, hosts can maintain focus and ensure each episode is relevant to listener needs.Can booking big-name podcast guests hurt your show's growth?Booking big-name guests can dilute a podcast's focus if these guests don't directly address the listener's core needs, leading to a scattered show identity and stagnant audience growth. Brett Johnson, My Podcast Guy, explains that impressive rosters often serve networking goals more than listeners, which can hinder long-term success.You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.Recorded at 511 Studios - Columbus, OH (and you can too!)https://creativecommons.org/licenses/by-nd/4.0/Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBCopyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    5 分
  • Creative Cycle Seasons Every Podcaster Encounters
    2026/07/20
    How Podcasting Creative Cycle Seasons Shape Your Journey and Sustain Your WhyIf you’ve ever noticed that your podcasting journey isn’t a straight line. For example, some months are easier and more inspiring than others.You’re not alone.These are the natural rhythms every long-term podcaster experiences: from the energetic Planting season, into the steady Growth phase, through the rewarding Harvest, and finally, the essential season of Rest.Understanding and embracing these predictable creative cycle seasons is the key to sustaining your podcast. Not by ignoring the ups and downs, but by working with them.Let’s reconnect with your deeper podcast “why” and discover how to keep showing up with clarity and confidence, no matter which season you’re in.Subscribe to get my latest content in My Podcast Guy NewsletterHere are three key takeaways:Podcast energy ebbs and flows naturally. Don’t mistake low-energy periods for failure—they’re a normal and valuable part of the process, not a reason to quit or feel guilty.Recognize the four podcasting creative cycle seasons:Planting (high excitement, new ideas)Growing (consistency and diligence)Harvest (seeing results, like growth or feedback)Rest (intentional pauses—plan them!)Align your actions to your current season. Whether you need consistency, patience, or a strategic rest, honoring your podcast’s current season keeps you in the game for years—not months.FAQ'sWhat are the four natural creative cycle seasons of podcasting according to Brett Johnson, My Podcast Guy?The four natural podcasting seasons discussed are planting, growing, harvesting, and rest. Each season represents a different phase in the creative process, from high-energy beginnings to important periods of reflection and rejuvenation.How can podcasters use seasonal rhythms to avoid burnout and stay consistent?Podcasters can use seasonal rhythms by identifying their current season and adjusting their approach accordingly—embracing consistency during growing phases, planning intentional rest, and making the most of harvest periods—thus preventing burnout and supporting long-term sustainability.Why do many podcasters misinterpret low-energy periods, and what mindset does Brett Johnson, My Podcast Guy, recommend?Many podcasters see low-energy periods as signs of failure, but Brett Johnson, My Podcast Guy, encourages recognizing these as normal seasons. He recommends working with these natural rhythms instead of against them, allowing for intentional pauses and adjustments rather than guilt or forced effort.You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.Recorded at 511 Studios - Columbus, OH (and you can too!)https://creativecommons.org/licenses/by-nd/4.0/Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBCopyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    5 分
  • Why Comparison Culture Threatens Your Podcast’s Purpose
    2026/07/13
    Protecting Your Podcast Why from the Trap of Comparison CultureThis episode is all about protecting your purpose as a podcaster from the trap of comparison culture.With so many shows out there and an endless stream of shiny metrics on social media, it’s easy to start doubting your impact or measuring your success with someone else’s ruler.Let's focus on why generic goals leave you vulnerable to comparison, and how anchoring your podcast in a clear, personal why can help you reconnect with your real reason for showing up.Learn practical advice for resisting the pull of outside benchmarks, celebrating your unique audience, and staying grounded in a mission that matters to you alone. If you’ve ever felt stuck on the comparison treadmill or questioned whether your show is working, this episode is for you.Subscribe to get my latest content in My Podcast Guy NewsletterHere are three takeaways for podcasters and creators:Comparison hands you the wrong ruler: Someone else’s download numbers or viral moments don’t measure the value you bring to your audience.A specific “why” makes you comparison-proof: When your purpose is personal and clear, there’s no leaderboard. Only you can do what you do for your audience in your own voice.Stay in your lane: Serving your people and playing your game is the only scoreboard that matters. Focus on your unique contribution and reconnect with your deeper motivation.FAQ'sWhat is the comparison trap in podcasting, and why is it a problem?The comparison trap in podcasting is when hosts measure their show's success against others' visible metrics, like downloads or reviews, rather than their own specific goals. This often leads to doubt and dissatisfaction, even when their podcast is serving its intended audience well 00:55 01:35.How can podcasters protect their "podcast why" from comparison culture?Podcasters can protect their "podcast why" by focusing on their unique goals and defining a purpose that only applies to their show, instead of comparing numbers with others. Coming back to a clear, specific why and measuring progress against that standard helps maintain confidence and motivation 03:11 03:48.Why is having a specific podcast why better than a vague one?Having a specific podcast why is better than a vague one because it makes the show immune to unfair comparisons and keeps motivation strong. A unique, clearly defined purpose means there's no leaderboard, so success is measured on your own terms and for your specific audience 03:18 03:48.You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.Recorded at 511 Studios - Columbus, OH (and you can too!)https://creativecommons.org/licenses/by-nd/4.0/Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBCopyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    5 分
  • When Your Podcast Why Evolves
    2026/07/06
    How to Evolve Your Podcast Why and Stay Motivated for the Long GameWhat happens when your podcast’s “why” begins to evolve?Maybe you started your show on a mission, but now you’re feeling restless, uninspired, or even envious of other creators. That’s not failure—it’s growth. Your deeper reason for podcasting is allowed to change, and noticing those subtle shifts is key to staying motivated over the long run.Learn the real signs your "podcast why" is updating itself, how to recognize and honor those changes, and why treating your why as a living, breathing thing keeps your show relevant, for both you and your audience. If you’ve been podcasting for a while and wonder how to sustain your passion, this episode is for you.Subscribe to get my latest content in My Podcast Guy NewsletterHere are three key takeaways for every long-game podcaster:Your “why” will evolve—and that’s growth, not failure. The core reason behind your show will shift as you do. The important part is to notice when it’s happening, not judge yourself for it.Recognize the signals. Low-grade resistance before hitting record? Restlessness with your topic? Envy of other shows? These are signs your podcast’s purpose is updating itself.Treat it like an update, not a replacement. Revisit your original why. Ask which parts still ring true, what’s stale, and what’s missing—then revise, honoring how far you’ve come.FAQ'sHow can I tell if my "podcast why" is evolving?Signals that your podcast "why" is evolving include low-grade resistance before recording, restlessness with your topic, or envying other shows that resonate more with you, as described by Brett Johnson at 02:10. These subtle feelings often indicate your motivation is changing and that it's time to reassess your purpose.What steps should I take when my podcast's purpose starts to shift?When your podcast purpose starts to shift, Brett Johnson recommends honestly reviewing your original why statement, identifying what still feels true or stale, and revising it rather than starting from scratch (03:32). Then, use your updated "podcast why" to review upcoming episodes and adjust your content or framing if needed to ensure alignment.Why is it important to revisit and update my "podcast why" over time?Revisit and update your podcast "why" because it's a living thing that grows with you, ensuring ongoing relevance and clarity (04:11). Brett Johnson explains that honoring this evolution prevents burnout and keeps both you and your listeners engaged for the long run.You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.Recorded at 511 Studios - Columbus, OH (and you can too!)Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBhttps://creativecommons.org/licenses/by-nd/4.0/Copyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    5 分
  • Is Your Podcast Earning Its Keep?
    2026/06/29
    Are You Getting Real Value from Your Podcast?Episode IntroductionOver the course of this season, we’ve talked about what it means to treat your podcast not just as a creative outlet, but as a true business asset.We’ve looked at shifting your mindset, zeroing in on the specific business problem your show is meant to solve, and homing in on the metrics that really matter. We’ve also discussed how your podcast can serve as a bridge to your email list, the power of intentional episode planning, and the importance of systems that help you avoid burnout.And now, at the close of this season, we’re bringing everything together by asking the most important question I pose to every client, at least once a year: Is your podcast earning its keep?I’ll guide you through a direct, honest audit of your podcast’s performance.We’ll start by revisiting your business problem statement—does your content still address it, or has your show drifted off course?We’ll pull up the two or three key metrics you’ve been tracking to see if you’re heading in the right direction. We’ll examine the bridge between your show and your email list to see if your calls to action are turning listeners into subscribers.And finally, we’ll list the concrete business results your podcast has delivered in the past six months, from warmer leads to better conversions and stronger authority.This isn’t about making you feel bad—it’s about finding clarity. Because that’s what separates podcasters who grow from those who keep grinding without results.Whether your audit reveals reasons to celebrate or opportunities for recalibration, both outcomes are valuable. Remember, your podcast has the potential to be one of the most powerful tools in your business—if it’s built with intention, solves a meaningful problem, and connects authentically with your audience.Subscribe to get my latest content in My Podcast Guy NewsletterHere are 3 key takeaways for every podcaster:Run an honest audit: Hold your podcast up to the goals you’ve set and measure against the business problem it exists to solve. Has your show drifted from its original purpose, or is it staying aligned?Track what matters: Identify the 2-3 metrics that matter most for your business (not just downloads!) and review their trends regularly. If you haven’t started tracking, set your baseline now.Connect the dots: Evaluate if your podcast is actively driving business outcomes—new subscribers, warmer leads, better sales conversions, increased authority. Does your investment of time and energy pay off?Your podcast can be your most powerful business tool—if it’s built with intention and clarity.You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.https://creativecommons.org/licenses/by-nd/4.0/Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBCopyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    4 分
  • Stop Podcast Burnout by Organizing Your Workflow
    2026/06/22
    Small Systems That Prevent Burnout and Build ConsistencyIntroductionIf you’ve ever found yourself exhausted, behind schedule, or just plain overwhelmed by all the moving parts of making a podcast, you’re not alone. In fact, burnout is incredibly common in podcasting.But here’s the real secret: burnout rarely comes from loving your craft too much or from losing sight of your purpose.More often, it’s the weight of all the unorganized details. The episodes that always feel like you’re starting from scratch, the last-minute scramble for topics, the production chaos. It all ends up draining your creative energy.I’ll share the core systems that the most consistent and successful podcasters use to avoid burnout and keep their show fun, sustainable, and rewarding. We’ll cover the art of batching episodes to transform recording from a weekly hurdle to a focused, energizing session; how to create a running topic bank so you’re never staring at a blank page when it’s time to plan; why a simple production checklist can save you countless hours of confusion and repetition; and, maybe most importantly, how scheduling breaks can actually help you stay consistent long-term.If you want to build a podcast that energizes you rather than exhausts you, one that grows with your life and your business instead of competing against them, this episode is for you.Subscribe to get my latest content in My Podcast Guy NewsletterHere’s what I’ve seen make the biggest difference for consistent, sustainable podcasting:Batch your recordings: Knock out a few episodes in one session to avoid the weekly scramble and actually start looking forward to recording days.Build a topic bank: Keep a running list of episode ideas to draw from—no more last-minute panic or settling for “whatever you can think of.”Create a production checklist: Outline, record, edit, show notes, publish, promote—write it down and follow it. Automation beats anxiety every time.Small improvements, done consistently, transform your show (and make sure it keeps giving back more than it takes).You can book a clarity call with me. Just head over to My Podcast Guy and look for the Book A Clarity Call link. We’ll talk through where you’re stuck, what your real why might be, and how to build your podcast around it.Connect with me on LinkedInI research with AI. I draft the first draft with it. This episode is its own example. AI gathered the platform coverage and produced the drafts. I set the argument, directed the corrections through several rounds. I rewrote the piece until I said what I think, in the way I say it. When any scanner reads the transcript, it will find the machine’s fingerprints on the sentences and mine on the personal experiences. Both readings are accurate. Consider this the blackline for the document you have just read and podcast episode you have just heard.Podcasting is a MARATHON, not a sprint. Be patient, take action, and apply yourself.Let’s talk about what podcasting can do for your business in the next 12-months. Whether you’re B2C or B2B, we can create a content marketing strategy that will work for you.Connect with me if you would like to talk more about this. My calendar is available on my Circle 270 Media® Podcast Consultants business website.Brett Johnson is the owner and lead consultant at Circle 270 Media® Podcast Consultants. With over 35+ years of experience in Marketing, Content Creation, Audio Production/Recording, and Broadcasting, the podcast consultants at Circle 270 Media® strategically bring these strengths together for their business Podcast clients.Email us at podcasts@circle270media.com to set up a time to talk more about your new or established business podcast.Recorded at 511 Studios - Columbus, OH (and you can too!)Music from #Uppbeat - https://uppbeat.io/t/all-good-folks/make-it-happen - License code: T0ZIBWWXBX3NLCVBhttps://creativecommons.org/licenses/by-nd/4.0/Copyright 2026 My Podcast GuyThis podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrpOP3 - https://op3.dev/privacy
    続きを読む 一部表示
    4 分