『The Podcast Marketing Podcast with Fexingo: Audio Strategy, Audience Growth, and Show Promotion』のカバーアート

The Podcast Marketing Podcast with Fexingo: Audio Strategy, Audience Growth, and Show Promotion

The Podcast Marketing Podcast with Fexingo: Audio Strategy, Audience Growth, and Show Promotion

著者: Fexingo
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Lucas and Luna deconstruct the mechanics behind podcast growth — not as theory, but as applied audio marketing. Each episode picks one real show (or network) and reverse-engineers its audience strategy: why certain episode hooks drive downloads, how cross-promotion swaps actually affect subscriber counts, and what Apple Podcasts chart algorithms reward in 2024. They bring receipts — referencing specific CTA tests, SEO metadata tweaks, and ad-read placement data from shows like 'The Economics of Everyday Things' or 'Acquired'. The listener is a podcaster who already has 30+ episodes under their belt and wants to move beyond basic advice into measurable tactics. Lucas draws on his years as a journalist covering the podcast industry; Luna challenges every assumption with counterexamples from indie shows that broke out without a network push. The conversation avoids hype: no 'growth hacks,' no 'audience-building secrets.' Instead, they ask: When Katz’s 80/20 rule applies to episode promotion, which 20% of your feed should you actually spend ad dollars on? If you walk away without a specific change to your show's metadata or trailer strategy, they haven't done their job. #PodcastMarketing #AudienceGrowth #ShowPromotion #AudioStrategy #ApplePodcasts #SpotifyForPodcasters #PodcastSEO #PodcastAnalytics #RSSMarketing #EpisodeHooks #CrossPromotion #ChartAlgorithms #IndiePodcasting #PodcastCTA #Marketing #FexingoBusiness #BusinessPodcast #PodcastGrowth Keep every episode free: buymeacoffee.com/fexingo© 2026 Fexingo. All rights reserved. 経済学
エピソード
  • How Podcast Audio Branding Builds Listener Recognition
    2026/09/10
    Most podcasters treat their intro music as background noise, but audio branding is a psychological hook that drives retention. In this episode, we break down how the specific sonic signature of The Daily and the distinct voice-acting style of Reply All created instant recognition in crowded feeds. Lucas and Luna explore the science of auditory conditioning, why your current intro feels invisible to new listeners, and the three-step framework for designing sound cues that stick without annoying regulars. We also look at how subtle sonic shifts can signal topic changes better than any verbal transition. #AudioBranding #PodcastMarketing #ListenerRetention #SonicIdentity #FexingoBusiness #BusinessPodcast #BrandPsychology #ContentStrategy #AudioProduction #AudienceGrowth #TheDaily #ReplyAll #SoundDesign #MarketingTips #PodcastGrowth #BrandRecognition #CreativeDirection #MediaStrategy Keep every episode free: buymeacoffee.com/fexingo
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    11 分
  • How Podcasting Leverage Audience Trust
    2026/09/09
    Most podcasters treat audience growth as a volume game, chasing downloads like a scoreboard. But in this episode, Lucas and Luna examine how trusted hosts convert that attention into sustainable revenue without alienating their listeners. We look at the specific mechanics of listener trust as an economic asset, using examples from established shows to show why transparency beats hype every time. You will learn how to structure sponsorships and affiliate offers so they feel like helpful recommendations rather than interruptions. The discussion focuses on the psychology of permission-based marketing and why your existing audience is worth more than any new viral clip. If you want to build a business that lasts beyond the current algorithm trends, understanding the trust economy is essential. #PodcastMarketing #AudienceGrowth #ListenerTrust #MonetizationStrategy #HostReadAds #AuthenticityInBusiness #FexingoBusiness #BusinessPodcast #MarketingTips #CreatorEconomy #SponsorshipDeals #AudienceRetention #ContentStrategy #DigitalMarketing #PodcastGrowth #RevenueStreams #BrandPartnerships #TrustBuilding Keep every episode free: buymeacoffee.com/fexingo
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    13 分
  • How Podcast Guest Audiences Fuel Your Growth
    2026/09/08
    Most podcasters treat guest appearances as a networking exercise, but the real growth engine is the cross-pollination of established audiences. In this episode, Lucas and Luna break down the specific mechanics of how to leverage a guest’s existing listener base to acquire high-retention listeners for your own show. We look at concrete strategies like pre-show audience sharing agreements, post-episode content repurposing that targets both fanbases, and the often-overlooked metric of referral quality from guest-driven traffic. Instead of chasing vanity metrics from viral clips, we focus on how a single well-executed guest appearance can drive sustained subscriber growth by tapping into trust-based recommendations. This is a deep dive into the economics of borrowed attention and how to structure partnerships so that both parties win without diluting their brand identity. #PodcastGrowth #GuestStrategy #AudienceCrossPollination #MarketingROI #FexingoBusiness #BusinessPodcast #ContentRepurposing #ListenerAcquisition #PodcastMonetization #StrategicPartnerships #TrustBasedMarketing #ShowPromotion #ReferralTraffic #DigitalMarketingTips #BrandCollaboration #PodcastAnalytics #CommunityBuilding #AudioMarketing Keep every episode free: buymeacoffee.com/fexingo
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    11 分
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