The Pain of Creating Resources as a Business Coach
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The Pain of Creating Resources as a Business Coach
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Most coaches think building their own tools and resources is the smart way to launch a coaching practice. For most, it quietly becomes the most expensive detour they'll ever take.
Years ago, my wife took the kids to her mom's for the weekend so I could finally finish a course I'd been talking about forever. I poured 60 hours into it on my back patio. The content was solid. Hardly anybody bought.
In this episode, I share what went wrong with that course and why most coaches shouldn't build their own tools from scratch. We also look at the real difference between buying a franchise, building everything yourself, and using a white-labeled system that bends around your life instead of the other way around.
Psalm 127:1 (NLT) says, "Unless the LORD builds a house, the work of the builders is wasted." If you've been pouring hours into building something and wondering why it isn't landing, this one's for you.