『The Non-Obvious Show』のカバーアート

The Non-Obvious Show

The Non-Obvious Show

著者: Rohit Bhargava
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概要

Rohit Bhargava is on a mission to inspire more non-obvious thinking in the world. As a 3-time WSJ bestselling author of ten books, founder of the Non-Obvious Company, and "non-obvious" keynote speaker, he is recognized as one of the most entertaining and original speakers on trends, innovation, and marketing in the world. The Non-Obvious Show is his new venture where he shares books that can help expand your way of thinking. Each week Rohit will interview an author whose book offers an inspiring form of non-obvious thinking on topics such as afrofuturism, technoableism, and existential hope. The featured books include those selected from the annual Non-Obvious Book Awards, and other books that he has recently found captivating.2024 マーケティング マーケティング・セールス 経済学
エピソード
  • Talking Nice: How to Be More Trusted at Work with Minda Harts (#66)
    2026/02/24

    In this engaging conversation, Minda Harts shares her journey as an author and workplace trust expert, discussing the importance of being heard, redefining success beyond social media metrics, and the impact of vulnerability in communication. She explores the complexities of identity and audience perception, the weight of representation, and the central theme of trust in the workplace. Minda introduces her concept of the seven trust languages and reflects on the role of AI in communication. The discussion culminates in her insights on feedback, personal growth, and her passion for filmmaking.

    Takeaways

    • The pandemic was a turning point for being heard.
    • Success should be defined by impact, not numbers.
    • Vulnerability makes hard topics relatable.
    • Writing should engage a diverse audience.
    • Representation carries a weight of responsibility.
    • Trust is essential for workplace dynamics.
    • Communication must enhance trust, not erode it.
    • Feedback is crucial for personal growth.
    • Your voice is your biggest asset.
    • Filmmaking is a passion that complements writing.

    Chapters

    00:59 The Journey to Being Heard and Trusted
    02:37 Recognizing Success During the Pandemic
    03:51 Managing Social Media Metrics and Success
    05:06 Prioritizing Impactful Engagement and Mentorship
    07:29 The Impact of Vulnerability and Relatability in Work
    08:30 Personality Traits: Offendability and Awkwardness
    10:48 Perceptions, Race, and Intention in Communication
    12:42 Audience Diversity and Inclusive Storytelling
    14:38 The Weight of Representing Marginalized Groups
    16:20 Trust as a Central Theme an All Work
    18:16 Unique Perspective an Trust and Trust Erosion
    20:12 The Seven Trust Languages Framework
    21:10 Transparency and Follow-Through in Building Trust
    22:28 Effective Communication and AI Tools
    26:02 The Future of Work and Trust-Centered Leadership
    32:11 The Power of Voice and Early Career Lessons
    32:24 The Filmmaker Within

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    32 分
  • Inside the Magical Subculture of Disney Adults with AJ Wolfe (#65)
    2025/12/23

    In this conversation, AJ Wolfe, author of 'Disney Adults', explores the unique subculture of Disney adults, discussing their motivations, the complexities of obsession, and the community dynamics within this group. The discussion delves into the societal perceptions of Disney adults, the role of Disney in creating loyalty and status among fans, and the various experiences available at Disney parks. Wolfe also shares insights on how to create memorable experiences at Disney and speculates on the future of the Disney brand.

    Takeaways

    Disney adults choose to have Disney in their lives on purpose.
    The line between healthy indulgence and obsession varies for everyone.
    Many Disney adults are indifferent to external negativity.
    Internal community dynamics matter more than external opinions.
    Disney's marketing creates a sense of exclusivity and status.
    The Disney experience is designed to evoke strong memories.
    There are numerous behind-the-scenes experiences available at Disney.
    Disney's expansion includes new parks and ventures into sports.
    Not all Disney adults are park enthusiasts; there are various niches.
    Researching personal preferences is crucial for a great Disney experience.

    Chapters

    00:00 Understanding Disney Adults
    05:24 The Complexities of Obsession
    10:45 The Subculture of Disney Adults
    13:57 Status and Community Dynamics
    20:01 Disney's Manipulation and Loyalty
    29:32 Creating Memorable Experiences
    33:09 Disney's Future and Expansion

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    42 分
  • How To Think Like a Futurist with Henry Coutinho-Mason (#64)
    2025/12/16

    In this episode, Rohit and Henry Coutinho Mason explore the mindset of a futurist, discussing the importance of understanding human behavior, the role of trends, and the impact of technology on future thinking. They share insights from their collaboration on the book 'The Future Normal' and emphasize the need for inclusivity in futurist practices. The conversation also highlights the significance of curiosity, storytelling, and the ability to embrace uncertainty in predicting future trends.

    Takeaways

    There are certain things for every sector that will not change.
    The secret sauce is to look at innovations that meet human needs.
    Futurists often struggle with the label due to their diverse backgrounds.
    Inclusivity in futures thinking is crucial for broader engagement.
    Predictions should provoke new ways of thinking and action.
    Trends should be used to inspire and provoke discussions.
    AI can enhance the process of visualizing future ideas.
    Curiosity and the ability to be wrong are key skills for futurists.
    Organizations should focus on what doesn't change over time.
    Deep ethnographic research will become more valuable in the age of AI.

    Chapters

    00:00 Foundations of Future Thinking
    01:19 The Reluctant Futurist Journey
    05:53 Breaking Down Futurist Terminology
    10:24 The Importance of Inclusivity in Futures Thinking
    11:19 Reflections on Predictions and Trends
    20:39 Using Trends Effectively
    25:21 Innovating with AI in Futures Thinking
    30:04 Curiosity and the Future Mindset

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    36 分
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