• 163. LinkedIn Works Better When You Decide These 3 Things
    2026/02/10

    Want to scale your business? Work with Deirdre to make your first 100k month/year by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

    —--

    Feeling fed up with posting on LinkedIn and wondering why the return on effort just isn’t there? You’re not doing it wrong—you’re just missing the decisions that actually make visibility work. In this episode, Deirdre Martin breaks down what came up again and again during her recent LinkedIn Visibility Challenge and explains why posting more is a waste of time if you haven’t decided your goals, your positioning, and the role LinkedIn plays in your business. Drawing on real client stories, her Uncopyable Code, and years of lived experience helping ex-corporate coaches and consultants replace their salaries and scale to six and seven figures, she shows you how clarity beats consistency every time. You’ll walk away knowing exactly what to decide so LinkedIn starts creating demand, trust, and clients, without burning you out.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here: https://deirdremartin.ie/blog/linkedin-positioning-decide-3-things

    Want to talk to Deirdre about scaling your business? ⁠⁠Click here.⁠⁠

    Follow Deirdre Martin’s Socials:

    ⁠⁠⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube | ⁠⁠Millionize

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    22 分
  • 162. Tony Banta: Client Success Is Everything (Here’s Why)
    2026/02/03

    Want help building a brand strategy that keeps clients coming back? Work with Deirdre to craft your uncopyable brand, offers, messaging, and experiences that make your growth inevitable.

    Tony Banta: Client Success Is Everything (Here’s Why)

    What if the real reason your business feels harder than it should isn’t because of your marketing or business strategy… but what’s happening after the sale? In this episode, Deirdre Martin sits down with Tony Banta, client success architect and author of Liberating Potential, to unpack why client success is everything and how trust, not tactics, is the true growth lever most founders ignore. They get into what actually builds trust with clients, why referrals are the clearest signal your business is working, and how simplifying the client journey can unlock better results without more effort. If you’re a coach or consultant trying to scale to six or seven figures without burning out or becoming the bottleneck, this conversation will change how you think about growth, metrics, and leadership.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here:

    https://deirdremartin.ie/blog/why-clients-dont-get-results-client-success

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    52 分
  • 161. How to Know When to Raise Your Prices
    2026/01/27

    Want to scale your business? Work with Deirdre to make your first 100k month/year by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

    Booked out, exhausted, and still wondering why the money you’re making doesn’t match the effort you’re putting in? You’re business is not broken, you don’t need to go back and get a 9 to 5, your pricing is just lagging behind reality… and this episode shows you how to spot the signals before burnout forces your hand. Drawing on real client stories, behavioural economics, and neuroscience, Deirdre Martin, quadruple-certified, award-winning neurostrategist and international bestselling author, breaks down exactly when it’s time to raise your prices and why waiting “until January” is often the most expensive mistake you can make. You’ll walk away knowing the clear, practical signs that your value has outgrown your rates, how pricing acts as a filter for better clients, and how to increase prices without guilt, guesswork, or blowing up your cash flow.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here: https://deirdremartin.ie/blog/when-raise-prices-service-business

    Want to talk to Deirdre about scaling your business? ⁠⁠Click here.⁠⁠

    Follow Deirdre Martin’s Socials:

    ⁠⁠⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube | ⁠⁠Millionize

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    21 分
  • 160. From Agile Founder to Real CEO: The Shifts You Can’t Skip
    2026/01/20

    Want help building a brand strategy that keeps clients coming back? Work with Deirdre to craft your uncopyable brand, offers, messaging, and experiences that make your growth inevitable.

    From Agile Founder to Real CEO: The Shifts You Can’t Skip

    Your business is growing… but it feels harder, messier, and more difficult to control than it used to. In this episode, Deirdre Martin sits down with Michelle Walshe, founder of Walshe Management Consultants, to unpack what really changes when a founder scales beyond themselves, and why speed without structure creates chaos for teams. You’ll hear practical, insights on cashflow forecasting, delegation, decision fatigue, and the leadership shifts required when your business starts to outgrow you. If you’re a coach, consultant, or service provider moving toward six or seven figures, this conversation will help you scale with clarity instead of firefighting.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here:

    https://deirdremartin.ie/blog/agile-founder-chaos-ceo-scaling-business

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    43 分
  • 159. 2026 Goal Setting the CEO Way: Direction Over Destination
    2026/01/13

    Want to scale your business? Work with Deirdre to make your first 100k month/year by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

    Feeling the pressure to “get 2026 right” before the year even starts? You’re not alone. And, you’re also probably setting goals the hard way. In this episode, Deirdre Martin dismantles traditional goal setting and shows why goals are meant to give you direction, not become another stick you beat yourself with. Drawing from real CEO conversations inside Millionize and her work at the intersection of strategy, leadership, and neuroscience, Deirdre introduces SMARTCARE, a more human, sustainable way to set goals that actually stick for you and your team. You’ll walk away with a clearer sense of where you’re running toward in 2026 and why celebrating progress, not end results, is the real CEO move.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here: https://deirdremartin.ie/blog/2026-goal-setting-ceo


    Want to talk to Deirdre about scaling your business? ⁠⁠Click here.⁠⁠

    Follow Deirdre Martin’s Socials:

    ⁠⁠⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube | ⁠⁠Millionize


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    14 分
  • 158. How Coaches Can Start and Grow on Substack Before It’s Crowded
    2026/01/06

    Want help building a brand strategy that keeps clients coming back? Work with Deirdre to craft your uncopyable brand, offers, messaging, and experiences that make your growth inevitable.

    How Coaches Can Start and Grow on Substack Before It’s Crowded

    You don’t need another social media platform… you need a better one. Most coaches are exhausted because they’re playing a creator game that was never designed to reward depth, consistency, or sanity. In this episode, Deirdre Martin sits down with Substack strategist Landon Poburan, who’s been building traction on Substack for years while everyone else was busy chasing algorithms and burning out on the other mainstream platforms. They get honest about why Substack feels different, why early adoption actually matters, how to repurpose what you already have instead of creating more, and why detaching from the outcome is the real growth strategy no one’s talking about. If you’re done with hustle porn and want a calmer, smarter way to build authority that compounds over time, this conversation will hit home.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here: https://deirdremartin.ie/blog/substack-growth-strategy-coaches-2026

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    51 分
  • 157. LinkedIn Strategy 2026: Turning Visibility Into Clients
    2025/12/30

    Want to scale your business? Work with Deirdre to make your first 100k month/year by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

    —--

    If LinkedIn feels slow… quiet… or like you’re posting into a black hole, this episode will land with a gut punch, in a good way. In this straight-talking solo episode, Deirdre Martin breaks down why the issue isn’t the algorithm or your content, but a lack of clarity, positioning, and intention, and how that keeps you invisible to the right clients. Drawing from how over 92% of her non-referred clients find her through LinkedIn, Deirdre walks you through the practical shifts that turn LinkedIn from a content platform into a genuine B2B client channel, without cold DMs or salesy tactics. You’ll learn how to fix your profile, focus your content, use conversations properly, and finally make LinkedIn work the way it’s meant to, socially, strategically, and sustainably for awareness, consideration and clients.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here: https://deirdremartin.ie/blog/linkedin-strategy-2026-turning-visibility-into-clients

    Want to scale your business? ⁠⁠Click here.⁠⁠

    Follow Deirdre Martin’s Socials:

    ⁠⁠⁠⁠LinkedIn ⁠⁠ | ⁠⁠Instagram⁠⁠ | ⁠⁠Facebook⁠⁠ | ⁠⁠YouTube | ⁠⁠Millionize

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    18 分
  • 156. Meredith DeSantos on Human Design for Business
    2025/12/23

    Want help building a brand strategy that keeps clients coming back? Work with Deirdre to craft your uncopyable brand, offers, messaging, and experiences that make your growth inevitable.

    Meredith DeSantos on Human Design for Business

    Feeling burnt out, stuck, or secretly wondering why success feels harder than it should? Here’s the thing… it’s probably not your strategy; it’s your wiring. In this episode, Deirdre Martin sits down with Meredith DeSantos, former Hollywood head of development turned Human Design and NLP expert, to unpack why so many high-achieving coaches and consultants burn out building businesses that conflict with their nervous system. You’ll hear how Human Design shapes your marketing, decision-making, and momentum, why imposter syndrome isn’t a mindset flaw, and how tiny aligned actions beat hustle every single time. If you’re ready to build a business that actually fits you and still scales, press play.

    For the full list of timestamps, key takeaways, and all resources mentioned, visit the full episode page here: https://deirdremartin.ie/blog/human-design-for-business

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    44 分