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  • AI Token Usage Hack
    2026/07/13
    The Marketing Drive Short marketing message that you can use right now! AI Token Usage Hack Host: Chris Doelle | Production: Fresh Media Works Episode Theme: Optimizing AI Token Usage and Cost Efficiency Kay topics: • The Problem: High AI API bills and hitting usage limits unexpectedly. • Immediate Solution: Enable usage governors within AI […]
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  • Stop Letting AI Think for You
    2026/08/24
    The Marketing Drive Short marketing message that you can use right now! Stop Letting AI Think for You Host: Chris Doelle | Production: Fresh Media Works Show Notes: Core Topic: A plea to stop letting AI think for you and an exploration of its limitations. Three Brutal Truths: • AI Agents don’t work as advertised […]
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  • Keep Customers If You Want To Get Big
    2026/09/07
    The Marketing Drive Short marketing message that you can use right now! Keep Customers If You Want To Get Big Host: Chris Doelle | Production: Fresh Media Works Key Takeaways: • The Retention Math: A business that must replace its entire customer base each year requires a marketing machine ten times its size just to […]
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  • Rate and Review
    2026/06/17
    The Marketing Drive Short marketing message that you can use right now! Rate and Review Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE Chris Doelle makes a simple case for regularly asking listeners to rate and review your show. He argues that reviews help both the audience and the creator by improving recommendations […]
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  • Why Good Businesses Still Fail
    2026/08/31
    The Marketing Drive Short marketing message that you can use right now! Why Good Businesses Still Fail Host: Chris Doelle | Production: Fresh Media Works Episode Theme: Staying Visible to Prevent Local Business Failure Key Takeaways: • The Visibility Problem: Local businesses often fail not because of poor quality, but because customers simply forget they […]
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  • Role Playing is a Gold Mine
    2026/08/17
    The Marketing Drive Short marketing message that you can use right now! Role Playing is a Gold Mine Host: Chris Doelle | Production: Fresh Media Works Kay topics: • Core Topic: The transformative power of role-playing in business, specifically for improving sales results. • The Setup: One participant acts as the salesperson and the other […]
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  • A Cross Country Lesson in Starting
    2026/07/06
    The Marketing Drive Short marketing message that you can use right now! A Cross Country Lesson in Starting Host: Chris Doelle | Production: Fresh Media Works Episode Theme: The power of the head start and the importance of starting before you feel ready. The Story of Horatio Nelson Jackson: • The Bet: In 1903, Jackson […]
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  • Agentic Ai
    2026/03/26
    The Marketing Drive Short marketing message that you can use right now! Agentic AI Host: Chris Doelle | Production: Fresh Media Works CORE PREMISE One actionable marketing idea per episode, delivered in commute-length format. Business owners today have tools their predecessors could not have imagined, and most are leaving the best ones on the table. […]
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