In this episode, Matt sits down with Miriam Schulman, professional artist, art business coach, host of the Inspiration Place podcast, and bestselling author of Artpreneur (HarperCollins). Miriam left Wall Street after 9/11 to build a six-figure art business and now teaches photographers, painters, and visual artists how to price their work, sell art online, attract collectors, and build a sustainable photography business without relying on social media. In this conversation we cover photography pricing strategies, how to sell prints at higher prices, the psychology behind luxury art buyers, why charm pricing kills photography sales, how photographers can find art collectors, the truth about Instagram engagement rates for artists, AI's impact on professional photography, and how to transition from hobbyist photographer to full-time professional.

So if you are learning how to make money as a photographer, how to price photography prints, or how to build a photography business in 2026, this episode delivers the frameworks Miriam uses with her six-figure photography and art coaching clients.

Other things we discussed:

• How to price photography prints using prestige pricing instead of charm pricing
• The belief triad every photographer needs to sell high-ticket prints
• Signal excavation: how photographers find their unique artistic voice
• How to build an email list as a photographer (and why it beats Instagram)
• The $40 champagne pricing study and what it means for photography sales
• AI and photography: why photographers face more risk than painters
• LinkedIn for photographers: the most underused platform for selling art
• How to use local press and PR to sell photography prints
• The five biggest mistakes photographers make when pricing their work
• How to identify a production problem vs a pricing problem in your photography business
• Why marketing matters most when you believe your photography matters
• The wishy-washy pricing mistake that loses photographers paid bookings
  
  

Find Miriam and everything she offers on her website:
https://www.schulmanart.com/
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Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
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In this Moments of Mood episode of The MOOD Podcast, Matt returns after a road accident left him physically immobilised for several weeks, unable to photograph, travel, or work, and uses that enforced stillness to examine one of the quietest but most destructive reflexes in modern photography: the need for proof. What happens to your photography, and to you as a photographer, when the images you make never leave the hard drive? When the algorithm stops rewarding your work? When self-doubt creeps in because no one has seen the photograph yet?

Matt draws on a recent conversation with fellow photographer Pie Aerts, a decade-long meditation practice, and the uncomfortable weeks spent away from the camera, to ask whether photography is a destination we're trying to arrive at, or a pilgrimage we're already walking without realising it.

_____________________

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Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
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In this episode, Matt sits down with Magnum photographer Mark Power for a wide-ranging conversation about long-term documentary photography, creative process, and what it means to spend 14 years photographing America as a foreigner. Mark discusses the origins of his landmark five-volume series 'Good Morning, America', why he's drawn to photographing the ordinary and overlooked rather than the spectacular, and how a woman quietly crying at a Don McCullin exhibition changed the trajectory of his entire career. From nearly quitting photography to becoming one of the most respected members of Magnum Photos, Mark shares honest reflections on self-doubt, creative longevity, and the discipline of looking slowly in a fast world.

Other things we discussed:

• Why photography is more democratic than painting and what that means for artists today
• The moment Mark's father finally validated his career, just before his death
• How the Postcards from America project at Magnum evolved into a decade-long obsession
• Why Mark believes the most exciting subjects make the worst photographs
• His thoughts on the word "storytelling" and why he thinks it's lost all meaning
• The stillness and silence he deliberately pursues in every image
• Walking into a room of his heroes at Chico Review and expecting nobody to know his name
• Why he spends far more time looking at photographs than making them
• Editing and sequencing five books as a work in progress without knowing the ending
• What's next: photographing Brighton by bus pass and an ambitious new project in China

Message me, leave a comment and join in the conversation!

Support the show

Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
https://www.mattjacob.co/insiders

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Listen to part one here
Watch part one here
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In Part 2 of this special Chico Review 2026 episode, Matt continues documenting his week inside one of photography's most respected portfolio review events. Featuring conversations with Odette England, Daniel Arnold, Tim Carpenter, Matthew Genitempo, Jesse Lenz, and Lindokuhle Sobekwa — plus fellow attendees pushing the edges of documentary, photobook, and fine art photography.

Notable topics:

• What Jesse Lenz actually looks for as a publisher — and why finished work is a turn-off
• Daniel Arnold on 13 years protecting his creative spark and why he dreads making books
• Tim Carpenter's review philosophy: never say good picture or bad picture
• ⁠Odette England on slow processing and what makes her eyes change during a review
• Matt Genitempo's approach to giving reviews and spotting talent
• ⁠The broken economic models of editorial, photobooks, and commercial photography
• "Commercial documentary" as a survival strategy for photojournalists
• How feedback on "poetry vs narrative" shifted one attendee's entire practice
• A photographer who enrolled in photojournalism school at 48 after surviving cancer
• Grief, bookmaking as chemistry lab, and dismantling perfectionism
• ⁠Closing reflection on ego death, creative identity, and thinking about a project like music
• Why the shutter is only 10% of the work — and what happens after
• Practical advice for future Chico attendees: go deep, not wideListen to part one here

Listen to part one here
Watch part one here

________________________

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Support the show

Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
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The Chico Review destroyed my confidence. Then built it back...

THIS IS PART 1 OF A 2 PART FEATURE ON CHICO REVIEW 2026 - SEE PART 2 NEXT WEEK.

I arrived at the Chico Review 2026 thinking my work was ready. 10 formal reviews, 25 reviewers and speakers, publishers, curators, photographers and more — I was scrapping half of it by the end of day one. This is the first installment of 2, about my honest experience on what happened, what I learned, and why I'd do it all again without hesitation.

In this video:

• What the Chico Review actually is (and who it's for)
• My 10 portfolio reviews: the breakthroughs, the brutal moments, and the one that made me cry
• Why cohesion matters more than individual images
• How the week changed my approach to sequencing, editing, and book-making
• What my project looks like now vs. what I brought to the table on day 1.

About the Chico Review:
The Chico Review is an annual photography portfolio review held in Chico Hot Springs, Montana. 80 photographers. Reviewers from Magnum, L'Artier, TIS Books, Deadbeat Club, Tresspasser, SFMOMA, The New Yorker, and many more. 6 days of formal reviews, informal conversations, and everything in between. It's one of the most respected portfolio review events in the world — and one of the most humbling.

If you're a photographer questioning your work, your direction, or whether feedback is worth seeking — this one's for you.

PART 2 DROPS NEXT WEEK — subscribe so you don't miss it. And for more deep, reflective photography conversations in the meantime, subscribe to The MOOD Podcast 🎙️

---
📸 https://mattjacob.co
🎙️ https://themoodpodcast.com
📷 @mattyj_ay
📷 @the_moodpodcast

Message me, leave a comment and join in the conversation!

Support the show

Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
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In this episode of The MOOD Podcast, I sit down with writer Brad Zellar, whose deep relationship to photography, photo books, storytelling, and visual culture makes this one of the most thought-provoking conversations I’ve had on the show. We talk about the future of photography, why obsession matters more than concept, the role of text in photo books, what makes an image unforgettable, how portfolio reviewers really think, and why the internet may be training a generation not to care about art in the same way.

Other things we discussed:

• Brad’s childhood in a small working-class town and the library that changed his life
• The photo books that first opened up the world for him
• Why boredom, curiosity, and challenge shaped his creative mind
• His collaborations with Alec Soth and how words and images can work together
• What he looks for in photography portfolio reviews and artist statements
• Why some photo projects feel alive and others feel forced
• The difference between a strong print and a strong book edit
• Why poetry rarely works inside photo books
• The collapse of journalism and why Brad is more hopeful about photography than writing
• The danger of fake online community and what in-person culture still gives us
• Why print, books, and real-world encounters still matter more than ever

Find Brad on Instagram:
https://www.instagram.com/bradzellar

______________________________________________

Message me, leave a comment and join in the conversation!

Support the show

Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
https://www.mattjacob.co/insiders

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In this episode of Moments of Mood, I explore why self-awareness is the missing foundation behind meaningful photography. After spending a few days at a silent retreat in Bali, I began reflecting on something I’ve seen repeatedly in my own work, in conversations on the MOOD Podcast, and in our book club discussions. Many photographers spend years learning techniques, buying gear, and consuming endless education, yet still feel creatively stuck. The issue is rarely technical knowledge. More often, it’s a lack of self-awareness.

In this episode I explain how meditation and mindfulness changed the way I understand my own creative process. I talk about the difference between traction and distraction, why many forms of self-development can quietly pull us off course, and how photography often becomes a mirror of the person behind the camera.

Better photography doesn’t begin with better gear or more information. It begins with understanding what governs your attention. When you learn to observe your own patterns, impulses, and motivations more clearly, your work becomes more coherent, more intentional, and more authentic. Without that awareness, even the best technical knowledge rarely translates into meaningful work.

Message me, leave a comment and join in the conversation!

Support the show

Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
https://www.mattjacob.co/insiders

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Socials:
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Joe McNally, legendary professional photographer best known for his work with National Geographic, Life, and major commercial clients, and for his mastery of lighting and flash, joins me on the show to discuss an array of topics.

We go deep on the future of photography, how the industry has changed from magazines to the digital era, what AI is really doing to trust in images, why craft is the foundation of art, and what separates a hobbyist from a working photographer through reproducible results, storytelling, and ethical responsibility.

Other things we discussed:

• Why a truly great photograph can change you foreve
• The camera as a “visa” and the privilege, access, and responsibility of photographing people
• The collapse of durable editorial outlets and why modern campaigns disappear fast
• How smartphone photography and in-house content have impacted rates and rights
• Building a personal photography voice instead of copying lighting setups
• Tenacity, failure tolerance, and why awards are “temporary”
• What makes an image “good” and how to stop viewers mid-scroll with emotion
• Research, rapport, and making subjects feel safe in portrait photography
• Mentorship, gatekeeping, and why photography skills should be passed on
• Food for the table vs food for the soul, and how photographers stay alive creatively
• The isolation of the modern photography workflow and the loss of communal learning spaces

Find Joe on the following platforms:
Website: https://joemcnally.com
Instagram: https://www.instagram.com/joemcnallyphoto
Online Teaching Platform: https://betterpictureswithjoe.com

________________________________

Message me, leave a comment and join in the conversation!

Support the show

Thank you for listening and for being a part of this incredible community. You can listen and watch full extended and ad-free episodes in my community - The MOOD Insiders - where I also share insights, photography tips and behind-the-scenes content on my channel as well as meet with the community on book club weekly events, special guest features, bonus content, open forum access, free resources and so much more.

The MOOD Insiders Community
https://www.mattjacob.co/insiders

Learn with me
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